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Edrington-Beam Suntory UK
A TV ad for whisky did not link alcohol with sexual activity and did not breach the BCAP Code.
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James Murray Solicitors
A radio ad for a law film was not likely to cause unjustifiable distress and did not breach the BCAP Code.
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Geraint Christopher t/a Hemp in Avalon
A newspaper and Instagram post by a hemp shop were banned for inciting people to break the law by discouraging them from wearing face coverings in shops.
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Licensed Taxi Drivers Association Ltd t/a LTDA
A radio ad promoting London black cab services exaggerated the extent to which features of the taxis could reduce the spread of COVID-19.
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BrewDog plc
Poster and press ads for BrewDog beer broke the rules on offence by using a reference to an expletive in media targeted to a general audience. The same ad appearing in targeted magazines did not break the rules.
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Rightmove Group Ltd t/a Rightmove
A TV ad did not depict gender stereotypes in a way that was likely to cause harm.
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LC International Ltd t/a Gala Spins
A paid-for Facebook post by a gambling company was banned for being of particular appeal to children.
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Sky UK Ltd
A website and TV ad for Sky was not found to be misleading.
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Missguided Ltd
Two posters sold by Missguidied were not found to be offensive or irresponsible.
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Profit Accumulator Ltd t/a Bonus Accumulator
A paid-for Facebook post and a website post for a betting company were banned for presenting gambling as a way to achieve financial security, for being misleading and for being socially irresponsible.
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Betfair Casino Ltd t/a Betfair Casino
A TV ad for Betfair did not portray, condone or encourage gambling behaviour that was socially irresponsible.
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ElectraWorks Ltd t/a BWIN party, Party Poker
A paid-for Google search ad for a betting website irresponsibly suggested consumers could achieve financial security by gambling.
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Marlow Foods Ltd t/a Quorn Foods
A TV ad for a Quorn product was banned for misleadingly implying that it helped reduce consumers’ carbon footprint.
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Lingscars.com Ltd
A Facebook post advertising a car leasing company was banned for being socially irresponsible and likely to cause serious offence on the grounds of race.
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The Trade Centre Group plc t/a The Trade Centre UK, The Trade Centre Wales
A radio ad for a used car dealer was banned for presenting the terms and conditions in an unclear and ambiguous manner.
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Global Brands Ltd
An Instagram post promoting a VK drink did not inappropriately target children.
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British Gas Services Ltd t/a British Gas
Three radio ads for British Gas’ HomeCare service did not make misleading price claims.
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Sky UK Ltd
A TV and website ad for Sky were banned for not making the full cost of a discount package sufficiently clear.
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BOXT Ltd
A YouTube and TV ad for a BOXT boiler was banned for making misleading price comparison claims.
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Shell UK Ltd
A radio ad for Shell’s loyalty scheme was banned for being misleading.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which, following receipt of a complaint, agreed to amend or withdraw their ad without the need for a formal investigation.
Rulings (43)