Rulings (43)
  • Edrington-Beam Suntory UK

    • Not upheld
    • Television
    • 06 January 2021

    A TV ad for whisky did not link alcohol with sexual activity and did not breach the BCAP Code.

  • James Murray Solicitors

    • Not upheld
    • Radio
    • 06 January 2021

    A radio ad for a law film was not likely to cause unjustifiable distress and did not breach the BCAP Code.

  • Geraint Christopher t/a Hemp in Avalon

    • Upheld
    • 02 December 2020

    A newspaper and Instagram post by a hemp shop were banned for inciting people to break the law by discouraging them from wearing face coverings in shops.

  • Licensed Taxi Drivers Association Ltd t/a LTDA

    • Upheld
    • Radio
    • 25 November 2020

    A radio ad promoting London black cab services exaggerated the extent to which features of the taxis could reduce the spread of COVID-19.

  • BrewDog plc

    • Upheld in part
    • National newspaper (paid ad)
    • 18 November 2020

    Poster and press ads for BrewDog beer broke the rules on offence by using a reference to an expletive in media targeted to a general audience. The same ad appearing in targeted magazines did not break the rules.

  • Rightmove Group Ltd t/a Rightmove

    • Not upheld
    • Television
    • 18 November 2020

    A TV ad did not depict gender stereotypes in a way that was likely to cause harm.

  • LC International Ltd t/a Gala Spins

    • Upheld
    • Social media (paid ad)
    • 28 October 2020

    A paid-for Facebook post by a gambling company was banned for being of particular appeal to children.

  • Sky UK Ltd

    • Not upheld
    • Television
    • 28 October 2020

    A website and TV ad for Sky was not found to be misleading.

  • Missguided Ltd

    • Not upheld
    • Poster
    • 21 October 2020

    Two posters sold by Missguidied were not found to be offensive or irresponsible.

  • Profit Accumulator Ltd t/a Bonus Accumulator

    • Upheld
    • Social media (paid ad)
    • 14 October 2020

    A paid-for Facebook post and a website post for a betting company were banned for presenting gambling as a way to achieve financial security, for being misleading and for being socially irresponsible.

  • Betfair Casino Ltd t/a Betfair Casino

    • Not upheld
    • 07 October 2020

    A TV ad for Betfair did not portray, condone or encourage gambling behaviour that was socially irresponsible.

  • ElectraWorks Ltd t/a BWIN party, Party Poker

    • Upheld
    • 07 October 2020

    A paid-for Google search ad for a betting website irresponsibly suggested consumers could achieve financial security by gambling.

  • Marlow Foods Ltd t/a Quorn Foods

    • Upheld
    • Television
    • 30 September 2020

    A TV ad for a Quorn product was banned for misleadingly implying that it helped reduce consumers’ carbon footprint.

  • Lingscars.com Ltd

    • Upheld
    • 23 September 2020

    A Facebook post advertising a car leasing company was banned for being socially irresponsible and likely to cause serious offence on the grounds of race.

  • The Trade Centre Group plc t/a The Trade Centre UK, The Trade Centre Wales

    • Upheld
    • 23 September 2020

    A radio ad for a used car dealer was banned for presenting the terms and conditions in an unclear and ambiguous manner.

  • Global Brands Ltd

    • Not upheld
    • Internet (social networking)
    • 02 September 2020

    An Instagram post promoting a VK drink did not inappropriately target children.

  • British Gas Services Ltd t/a British Gas

    • Not upheld
    • Radio
    • 12 August 2020

    Three radio ads for British Gas’ HomeCare service did not make misleading price claims.

  • Sky UK Ltd

    • Upheld
    • Internet (on own site), Television
    • 12 August 2020

    A TV and website ad for Sky were banned for not making the full cost of a discount package sufficiently clear.

  • BOXT Ltd

    • Upheld in part
    • Television, Social media (own site)
    • 15 July 2020

    A YouTube and TV ad for a BOXT boiler was banned for making misleading price comparison claims.

  • Shell UK Ltd

    • Upheld
    • Radio
    • 08 July 2020

    A radio ad for Shell’s loyalty scheme was banned for being misleading.