Rulings (28)
  • Cider of Sweden Ltd

    • Upheld
    • Radio
    • 22 December 2021

    A radio ad for Kopparberg was banned for implying that alcohol could contribute to an individual’s popularity and that drinking alcohol was a key component of social success or acceptance.

  • The Chop Shop

    • Upheld
    • Internet (website content), Social media (own site)
    • 22 December 2021

    A website and three Instagram posts by a drinks device retailer were banned for featuring the excessive consumption and irresponsible serving of alcohol and for featuring someone who appeared to be under 25 years of age.

  • The Lowcal Ltd

    • Upheld
    • Social media (influencer or affiliate ad)
    • 22 December 2021

    An Instagram story posted by Adam Cuthbertson was banned for not being obviously identifiable as an ad and for making non-permitted nutrition claims about alcoholic drinks.

  • Rangosious Public Holdings Ltd t/a Amrita Studios

    • Upheld
    • App (paid ad)
    • 15 December 2021

    An ad for a gaming app was banned for objectifying women and for being likely to cause serious or widespread offence. 

  • Dribble Media Ltd t/a Midnite

    • Upheld
    • Social media (paid ad)
    • 08 December 2021

    A paid-for Facebook ad for a betting service was banned for encouraging irresponsible gambling behaviour.

  • Person(s) unknown

    • Upheld
    • Social media (own site)
    • 01 December 2021

    A Facebook post for an alcohol delivery service was banned for encouraging excessive drinking and anti-social behaviour.

  • Green Flag Ltd

    • Not upheld
    • Television
    • 24 November 2021

    A TV ad for Green Flag breakdown cover was not found to be offensive for alluding to the use of expletives.

  • International Footcare Ltd

    • Not upheld
    • Television
    • 01 September 2021

    We did not uphold complaints that an ad for a shoe was sexist.

  • Mondelez Europe Services GmbH

    • Not upheld
    • Internet (website content), Social media (own site)
    • 04 August 2021

    An ad for a limited edition beer was not banned.

  • Turner Broadcasting System Europe Ltd

    • Upheld
    • Television
    • 04 August 2021

    A TV ad for life insurance was banned for inappropriate scheduling against children’s programming.

  • Cignpost Diagnostics Ltd

    • Upheld
    • Newspaper
    • 21 July 2021

    A newspaper ad for a PCR testing programme was banned for promoting behaviour that contradicted government advice on social distancing.

  • BMW (UK) Ltd

    • Upheld
    • Radio
    • 14 July 2021

    A radio ad for BMW was banned for demonstrating the power of a car in a way that suggested excitement and not in the clear context of safety.

  • Rustin and Mallory Wholesale Ltd

    • Upheld
    • Social media (paid ad)
    • 14 July 2021

    Two paid-for Facebook ads were banned as the models appeared to be unhealthily thin.

  • BrewDog plc

    • Upheld
    • Social media (paid ad)
    • 07 July 2021

    A paid-for Instagram post by Brewdog was banned for making misleading nutrition claims for an alcoholic drink and for making other non-permitted nutrition claims.

  • DRTY DRINKS Ltd

    • Upheld
    • Social media (own site)
    • 07 July 2021

    Two Instagram posts by a drinks company were banned for making misleading nutrition claims for an alcoholic drink and for encouraging excessive drinking.

  • Long Ashton Holdings Ltd t/a High Water

    • Upheld in part
    • Website (own site)
    • 07 July 2021

    A website post by a drinks company was banned for making non-permitted nutrition claims for an alcoholic drink.

  • Wild Drinks Group Ltd t/a Whisp Drinks

    • Upheld
    • Website (own site)
    • 07 July 2021

    A website post by a drinks company was banned for making misleading nutrition claims for an alcoholic drink and for making other non-permitted nutrition claims.

  • Au Vodka Ltd

    • Upheld
    • Social media (own site)
    • 30 June 2021

    Seven Instagram and a website post for a vodka company were banned for encouraging excessive drinking, for linking the consumption of alcohol with driving, and for featuring a rapper who under 25 years of age.

  • UKGBrunch Ltd

    • Upheld
    • Social media (own site)
    • 16 June 2021

    Two posts on an event promoter’s Facebook page were banned for encouraging excessive consumption of alcohol.

  • John Mills Ltd t/a JML Direct

    • Upheld
    • Television
    • 09 June 2021

    A TV ad for a Hurricane Spin Scrubber was banned for suggesting that cleaning the home was a responsibility uniquely associated with women.