Rulings (203)
  • Basetan

    • Upheld
    • Internet (social networking)
    • 02 September 2020

    A Facebook post promoting a tanning salon misleadingly implied sunbeds were the most efficient way to increase vitamin D levels and discouraged essential treatment for medical conditions.

  • Global Brands Ltd

    • Not upheld
    • Internet (social networking)
    • 02 September 2020

    An Instagram post promoting a VK drink did not inappropriately target children.

  • Under Armour UK Ltd

    • Upheld
    • Internet (on own site)
    • 19 August 2020

    A website ad for Under Armour misleadingly stated that a T-shirt could improve the wearer’s strength and endurance.

  • British Gas Services Ltd t/a British Gas

    • Not upheld
    • Radio
    • 12 August 2020

    Three radio ads for British Gas’ HomeCare service did not make misleading price claims.

  • Pheka Agency Co Ltd

    • Upheld
    • Social media (paid ad)
    • 12 August 2020

    A jewellery company’s Facebook ad was banned for stating a necklace could provide protection from electromagnetic radiation without holding adequate proof to back up the claim.

  • Sky UK Ltd

    • Upheld
    • Internet (on own site), Television
    • 12 August 2020

    A TV and website ad for Sky were banned for not making the full cost of a discount package sufficiently clear.

  • Anglian Windows Ltd t/a Anglian Home Improvements

    • Upheld
    • Internet (on own site)
    • 05 August 2020

    A website ad for home appliances was banned for making misleading savings claims.

  • Everest Ltd

    • Upheld
    • Internet (on own site)
    • 05 August 2020

    A website ad for new household windows and doors was banned for making misleading savings claims.

  • Serenity Technologies Ltd t/a Neocremations

    • Upheld
    • Internet (on own site)
    • 05 August 2020

    A website ad for a cremation service was banned for denigrating the company’s competitors.

  • The Regenerative Clinic Ltd

    • Upheld
    • Newspaper
    • 05 August 2020

    A newspaper ad for joint pain treatment was banned for implying that the treatment permanently relieved discomfort associated with arthritis.

  • ContextLogic Inc t/a Wish.com

    • Upheld
    • App (paid ad), Game (mobile/app)
    • 29 July 2020

    Four in-app ads for the e-commerce platform Wish were banned for placing explicit sexual images in apps that were likely to be used by children.

  • HiSmile Pty Ltd

    • Upheld
    • Social media (paid ad)
    • 22 July 2020

    A Snapchat story ad for a teeth whitening product made misleading claims about its effectiveness.

  • Online Tax Rebates Ltd

    • Not upheld
    • Website (own site)
    • 22 July 2020

    A website ad for tax rebate quotes did not misleadingly imply consumers could obtain an estimate before deciding whether to proceed with a claim.

  • BOXT Ltd

    • Upheld in part
    • Television, Social media (own site)
    • 15 July 2020

    A YouTube and TV ad for a BOXT boiler was banned for making misleading price comparison claims.

  • Shell UK Ltd

    • Upheld
    • Radio
    • 08 July 2020

    A radio ad for Shell’s loyalty scheme was banned for being misleading.

  • Paul Coleman

    • Upheld
    • Website (own site)
    • 17 June 2020

    A website promoting gambling systems made misleading claims about the success and profitability of the system and was socially irresponsible for suggesting gambling could provide an alternative to employment or was a way to achieve financial security.

  • ParcelHero.com Ltd

    • Upheld
    • Website (own site)
    • 10 June 2020

    A website for a parcel delivery service made a misleading claim about “next day” delivery.

  • LC International Limited t/a Coral

    • Upheld
    • Social media (own site)
    • 03 June 2020

    A tweet on a gambling company’s Twitter feed broke the rules by presenting a promotion in a way that was likely to encourage potentially harmful gambling behaviour.

  • LC International Ltd t/a Ladbrokes

    • Not upheld
    • Television
    • 03 June 2020

    A TV ad for a gambling company did not break the rules on encouraging gambling behaviour that was socially irresponsible or portray gambling as indispensable.

  • Not Guilty Food Co Ltd t/a The Skinny Food Co

    • Upheld
    • Website (own site), Social media (own site)
    • 27 May 2020

    A paid social media ad and a website for Skinny Sauce products made nutrition claims that implied they were calorie-free or energy free when they did not meet the conditions of use for the claims.

Informally resolved (21)
  • AB Electrolux

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (sales promotion)
    Topic: Appliances, electronics and machinery

  • AXN Ltd

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Delivery, construction and logistics

  • Amazon Europe Core Sarl

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Appliances, electronics and machinery

  • B&Q plc

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Delivery, construction and logistics

  • B&Q plc

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Delivery, construction and logistics

  • Blue SAS

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (display)
    Topic: Holidays, travel and motoring

  • Cameron Mackintosh Ltd - unconfirmed

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Pricing and charges

  • Dockyard Social CIC

    • 04 December 2019
    • Number of complaints: 2

    Media: Internet (social networking), Leaflet
    Topic: Food, drink and supplements

  • Expedia.com Ltd

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Holidays, travel and motoring

  • In The Style Fashion Ltd

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (sales promotion)
    Topic: Clothing, shoes and jewellery

  • JD Sports Fashion Plc

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Promotions and competitions

  • John Lewis Partnership plc

    • 04 December 2019
    • Number of complaints: 3

    Media: National press, Internet (social networking), Point of sale
    Topic: Promotions and competitions

  • Lifecycle Marketing - unconfirmed

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (sales promotion)
    Topic: Children and the vulnerable

  • MyCityDeal Ltd

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Promotions and competitions

  • Peloton Interactive UK Ltd

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site), Internet (social networking), Television
    Topic: Sports, leisure and hobbies

  • Person(s) unknown

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Gender, sex and relationships

  • RB UK Commercial Ltd

    • 04 December 2019
    • Number of complaints: 4

    Media: Television
    Topic: Home and garden

  • Specsavers Optical Group Ltd

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Promotions and competitions

  • Vectone Mobile Ltd

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Promotions and competitions, Appliances, electronics and machinery

  • Waterstones Booksellers Ltd

    • 04 December 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Sports, leisure and hobbies