Rulings (131)
  • Aspro Atlantic Medikal Turizm Ticaret Limited Şirketi t/a AsproMED

    • Upheld
    • Social media (paid ad)
    • 27 September 2023

    A paid-for Facebook ad for cosmetic surgery abroad was irresponsible, trivialised the decision to undergo surgery, contained misleading claims about bariatic surgery and misleadingly omitted information regarding the need for pre-consultation.

  • Ersoy Health Services Tourism Ltd t/a Clinic Haus

    • Upheld
    • Social media (paid ad)
    • 27 September 2023

    A paid-for Facebook ad for cosmetic surgery abroad irresponsibly implied a time-limited promotion, trivialised the decision to undergo surgery and misleadingly omitted information regarding the need for pre-consultation.

  • Vodafone Ltd t/a Voxi, vodafone

    • Upheld
    • 18 September 2024

    A TV ad, paid-for X ad and website for Vodafone made unsubstantiated claims that their broadband services provided a nearly identical performance to BT's services, and that millions of BT broadband customers had already switched, or were actively considering switching, to Vodafone.

  • William Grant & Sons Ltd t/a Hendricks Gin

    • Not upheld
    • Video on demand
    • 04 September 2024

    A Video on Demand ad for Hendricks Gin wasn't likely to particularly appeal to under-18s.

  • Just Eat.co.uk Ltd t/a Just-Eat.co.uk

    • Upheld
    • Internet
    • 21 August 2024

    A paid-for Facebook ad for Just Eat failed to use appropriate targeting to ensure an ad featuring HFSS products wasn't directed at under 16s.

  • Aston Manor Ltd t/a Crumpton Oaks

    • Not upheld
    • Television
    • 14 August 2024

    A TV ad for Crumpton Oaks Cider was not likely to strongly appeal to under 18s.

  • The Edinburgh Herbal Dispensary Ltd t/a Napiers Edinburgh

    • Upheld
    • Social media (paid ad)
    • 14 August 2024

    Five TikTok ads made medicinal claims for an unlicenced product.

  • Virgin Atlantic Airways Ltd t/a Virgin Atlantic

    • Upheld
    • Radio
    • 07 August 2024

    A radio ad for Virgin Atlantic included the unqualified claim "100% sustainable aviation fuel", which gave a misleading impression of the fuel's environmental impact.

  • Gelcard Ltd t/a Water2

    • Upheld
    • Email
    • 31 July 2024

    An email advertising a water filter caused unjustified fear or distress on the basis of misleading claims.

  • LC International Ltd t/a Coral

    • Not upheld
    • Digital outdoor
    • 31 July 2024

    A mobile digital billboard ad for Coral was not inappropriately placed.

  • MYA Clinics Ltd t/a MYA Cosmetic Surgery

    • Upheld
    • Website (paid ad)
    • 31 July 2024

    Two display ads for cosmetic surgery shown on the Quizlet website were inappropriately targeted.

  • Person(s) unknown t/a Nultqh GB

    • Upheld
    • Social media (paid ad)
    • 31 July 2024

    A paid-for Meta ad for a prostate patch made medicinal claims for an unlicensed product.

  • Person(s) unknown t/a Mendio Life

    • Upheld
    • Social media (paid ad)
    • 31 July 2024

    A paid-for Meta ad which claimed that an acupressure clip could treat prostate issues made medical claims for a device that didn’t hold the applicable conformity marking and was not registered with the MHRA.

  • Person(s) unknown t/a Cishx GB

    • Upheld
    • Social media (paid ad)
    • 31 July 2024

    A paid-for Meta ad which claimed that underwear could treat prostate issues made medical claims for a device that didn’t hold the applicable conformity marking and was not registered with the MHRA.

  • Person(s) unknown t/a Cheerchest Cove

    • Upheld
    • Social media (paid ad)
    • 31 July 2024

    A paid-for Meta ad for prostate cream made medicinal claims for an unlicensed product.

  • WHG (International) Ltd t/a William Hill Online

    • Upheld
    • Internet (sponsored search)
    • 31 July 2024

    A paid-for search ad and a website for William Hill advertising a new customer welcome bonus misled consumers by failing to include all significant conditions of the promotion and by not positioning the conditions prominently.

  • The Benenden Healthcare Society Ltd

    • Upheld
    • 24 July 2024

    A TV and Radio ad for private health insurance mislead consumers by omitting material information about a healthcare plan, including significant exclusions relating to treatment options.

  • GB Sports Advisors Ltd t/a Geoff Banks Online

    • Upheld
    • Internet (on own site)
    • 17 July 2024

    A website ad offering a free bet failed to include all the significant conditions of the promotion.

  • Happy Koala LLC t/a Happy Mammoth

    • Upheld
    • Social media (paid ad)
    • 03 July 2024

    A paid-for Facebook ad for a weight-loss supplement made unauthorised health claims, made claims that people could lose fat from specific parts of the body and referred to a rate or amount of weight loss which is prohibited by our rules. 

  • The Big Table Group Ltd t/a Las Iguanas

    • Upheld
    • Social media (own site)
    • 03 July 2024

    A TikTok ad encouraged excessive or irresponsible consumption of alcohol, and featured someone under the age of 25 playing a significant role which is prohibited by our strict alcohol rules.

Informally resolved (10)
  • WHG (International) Ltd t/a William Hill Online

    • 11 September 2024
    • Number of complaints: 1

    Topic: Gambling

  • Digital Adventures Ltd t/a Free Bingo Genie, Strike Wild

    • 04 September 2024
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Gambling

  • ITV Broadcasting Ltd t/a ITV1, ITV Hub, ITVX

    • 28 August 2024
    • Number of complaints: 1

    Topic: Holidays, travel and motoring

  • Vintage Trading Solutions Ltd t/a Vintage Cash Cow

    • 28 August 2024
    • Number of complaints: 1

    Topic: Gambling

  • Build Hollywood Ltd

    • 07 August 2024
    • Number of complaints: 0

    Media: Other
    Topic: Charity, education and Third sector

  • Gemporia Ltd

    • 17 July 2024
    • Number of complaints: 0

  • Naked Wines plc t/a Naked Wines, www.NakedWines.com Ltd

    • 17 July 2024
    • Number of complaints: 0

    Media: Circular
    Topic: Alcohol

  • X-Clusive Competitions Ltd

    • 17 July 2024
    • Number of complaints: 0

    Media: Internet
    Topic: Gambling

  • AG Communications Ltd

    • 19 June 2024
    • Number of complaints: 1

    Topic: Gambling

  • Spotlight Sports Group Ltd.

    • 05 June 2024
    • Number of complaints: 1

    Topic: Gambling