Advice:am HFSS Food Advertising

Overview

26 April | 09:30 - 11:30

‘Advice:am HFSS product advertising’, is a training event hosted by the Advertising Standards Authority (ASA) and Committees of Advertising Practice (CAP).

The seminar, in Central London, will provide a comprehensive overview of the new rules for HFSS product advertising and how advertisers can comply with them.

What will be covered?

By attending this seminar, delegates will:

  • Be fully briefed on the new rules for HFSS product advertising
  • Hear the scope of the rules and understand what is classified as an ad
  • Understand the timetable for the rules coming into force
  • Receive information on how CAP's new brand guidance will operate
  • Identify the media types that are subject to the new restrictions
  • Understand what to do in regards to nutrient profiling
  • Fully understand the ASA's method of case handling
  • Participate in an interactive Q&A session with CAP policy experts

Who should attend?

The event will be of benefit if you:

  • Work for an agency who create HFSS product marketing campaigns
  • Work in a legal or compliance function that is responsible for ensuring that HFSS ads are compliant
  • Work in marketing, communications, advertising, product management, account management or sales for an organisation that promotes HFSS products

How much does it cost?

When paying online, cost per delegate is £204 (£170 + VAT); we accept all major credit and debit cards.

When paying by invoice, cost per delegate is £240 (£200 + VAT); the additional charge is to cover administrative tasks.

We offer a 25% off discount for group bookings of four or more delegates; enter the code: "group25" during the booking process to receive the discount.


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