4 result(s)

  • The Pure Gold Group Ltd t/a The Pure Gold Company

    • Ruling
    • Upheld
    • 20 November 2024

    Two paid-for Google ads for The Pure Gold Company, a gold and silver retail dealer, seen in July 2024: a. The first ad stated, “The Pure Gold Company… Invest in tax-free gold with competitive rates, buy-back guarantee and first-class service”. b. The second ad stated, “Tax-Free Physical Gold. Invest in tax-free gold with competitive rates, buy-back guarantee and first-class service. As specialist brokers, we understand the market and your reasons for invest…”.

    ads were misleading because they failed to illustrate the risks of the investments. The Pure Gold Group … Ltd t/a The Pure Gold Company stated that their service differed from most of their … led to a landing page on The Pure Gold Company’s website that at the time had included text

  • Beauty and Cosmetics: Food, supplements and pills

    • AdviceOnline

    "I drink Pure Gold Collagen every day". The ASA considered that even though the ad made no

  • BrewDog plc

    • Ruling
    • Upheld
    • 20 October 2021

    , made with the equivalent 330ml of pure gold, would have a gold value of about $500,000 at the

  • HMK V AG t/a Windsor Mint

    • Ruling
    • Upheld
    • 18 October 2023

    gave the overall impression that it was comprised of pure gold and took the form of a typical 40 mm