Rulings (3)
  • Bingchuan Network (Hong Kong) Co Ltd t/a Last Light: Rebirth

    • Upheld
    • Game (mobile/app)
    • 21 October 2026

    An in-game ad for a mobile strategy game was socially irresponsible, condoned and trivialised violence and included harmful gender stereotypes by objectifying and sexualising women.

  • Cara Capsules Ltd t/a Home + Health

    • Upheld
    • Social media (paid ad), Website (own site)
    • 21 October 2026

    A paid-for Facebook ad and website for a dishwasher tablet company misleadingly claimed that standard dishwasher tablets were harmful to humans and made comparative claims about the toxicity, health and safety of dishwasher tablets, without enough evidence to support these claims.

  • Celeb Innovations Ltd t/a RiseGuide

    • Upheld
    • Social media (paid ad)
    • 21 October 2026

    A paid-for YouTube ad for a self-improvement app was socially irresponsible, featured harmful negative racial stereotypes about South Asian women and was likely to cause serious offence on the grounds of race.

Informally resolved (20)
  • Alamy Ltd

    • 21 October 2026
    • Number of complaints: 1

  • Arla Foods Ltd

    • 21 October 2026
    • Number of complaints: 1

  • Armoto Ltd

    • 21 October 2026
    • Number of complaints: 1

  • Charterhouse Mobility Ltd

    • 21 October 2026
    • Number of complaints: 1

  • Cotton Traders Ltd

    • 21 October 2026
    • Number of complaints: 1

  • Currys Group Ltd

    • 21 October 2026
    • Number of complaints: 1

  • Guardian Ventures Ltd t/a Earthstone

    • 21 October 2026
    • Number of complaints: 1

  • Immediate Media Company Ltd

    • 21 October 2026
    • Number of complaints: 1

  • Infinite Towers Services Ltd t/a Shein UK

    • 21 October 2026
    • Number of complaints: 1

  • Integrity Centre Ltd

    • 21 October 2026
    • Number of complaints: 1

  • Naitre Ltd

    • 21 October 2026
    • Number of complaints: 1

  • National2s

    • 21 October 2026
    • Number of complaints: 1

  • Nutricircle Ltd

    • 21 October 2026
    • Number of complaints: 1

  • Pall Mall Medical (Manchester) Ltd

    • 21 October 2026
    • Number of complaints: 1

  • Peacocks Stores Ltd

    • 21 October 2026
    • Number of complaints: 1

  • Sky UK Ltd

    • 21 October 2026
    • Number of complaints: 1

  • THG Beauty Ltd t/a Look Fantastic

    • 21 October 2026
    • Number of complaints: 1

  • Telefonica UK Ltd

    • 21 October 2026
    • Number of complaints: 1

  • Tower Bridge Investments Ltd t/a Caker Street

    • 21 October 2026
    • Number of complaints: 1

  • VodafoneThree Holdings Ltd

    • 21 October 2026
    • Number of complaints: 1