How we use your data
The ASA takes its responsibilities on the confidentiality of your personal information very seriously. To comply with the Data Protection Act, processing by the Advertising Standards Authority Ltd (ASA), the Advertising Standards Authority (Broadcast) Ltd (ASA(B)), the Committee of Advertising Practice Ltd (CAP) and the Broadcast Committee of Advertising Practice Ltd (BCAP) is covered by notifications with the Information Commissioner’s Office.
Where your data is held
Your personal data is held on secure servers operated by ASA, ASA(B), CAP and BCAP and agencies contracted by us. We do not transfer your data outside the EEA and we comply with the protection offered to you under the Data Protection Act 1998.
Personal data is collected and stored securely subject to stringent security measures and is protected against misuse. When we use external data processing services, we do so only under strict contractual terms to mirror the security policies that we have in place.
The information we collect
As well as name and contact details, we ask you to supply information about the type of organisation you work for or to tell us if you are a consumer; that and any other information we gather about you will help us tailor the information we send you to your needs.
What we do with your data and what we don’t do
We shall process the data you supply to give you information and advice about your complaint. If you have given your consent, we may communicate with you via e-mail, SMS, post or telephone about the activities of the ASA, ASA(B), CAP and BCAP. We will not share your data for marketing purposes outside the ASA, ASA(B), CAP and BCAP.
This website explains how to subscribe to ASA and CAP communications. If you want to update your personal data and preferences for communications from us please go to login and go to My Account.
Access to your information
You have the right to ask ASA for a copy of the personal information ASA, ASA(B), CAP and BCAP hold about you (for which we may charge a small fee) and to correct any inaccuracies in that information. If you would like access to your information, please contact firstname.lastname@example.org.
Our e-newsletters will be used to inform you of news related to ASA and CAP, including events. Our subscription lists will not be sold, rented or leased to any third-parties. We use code within our e-newsletter template to identify open rates and click through rates. This enables us to identify which individuals have opened the message or clicked on links within it and better tailor any follow-up communications. You can remove your name from the subscription lists at any time by logging in to My Account or clicking on the unsubscribe link within the newsletter.
Copyright in all information, text and images featured on our site is owned by or licensed to ASA, ASA(B), CAP or BCAP. Provided that you acknowledge the ASA as the source of the information, you are entitled to download one copy of any of the works on this site for the purposes of study or journalism but you are not entitled to make more copies of that work.
Changes to this policy
The Advertising Standards Authority Ltd
Mid City Place
71 High Holborn