Rulings (8)

  • Assured Food Standards t/a Red Tractor

    • Upheld
    • Television
    • 15 October 2025

    A TV ad for Assured Food Standard’s Red Tractor Scheme failed to make clear exactly which standards it was referring to, or the degree to which those standards were being met when using the claim “farmed with care” in conjunction with “all our standards are met.”

  • Charlie Johnson

    • Upheld
    • Social media (paid ad)
    • 15 October 2025

    Two paid-for social media ads by Charlie Johnson, a business coach in the fitness industry, misleadingly implied that claimed lifestyle and earning results were typical and that a promotion was time limited when this wasn’t the case.

  • Grant Cardone Training Technologies Inc t/a Grant Cardone

    • Upheld
    • Social media (paid ad)
    • 15 October 2025

    A paid-for Facebook ad for an online business event by businessman Grant Cardone misleadingly implied that claimed earnings results were typical.

  • HW Fantasy Ltd t/a My Passion

    • Upheld
    • In-game (apps)
    • 15 October 2025

    An in-game ad for an online romantic novel service, seen in a puzzle game was socially irresponsible and likely to cause serious and widespread offence, including by trivialising violence against women.

  • Jessica Crane Ltd

    • Upheld
    • Social media (paid ad), Website (own site)
    • 15 October 2025

    A paid-for Facebook and Instagram ad for a wealth and business coach company, run by Jessica Crane, misleadingly implied that lifestyle and earnings results were typical, misled in relation to the content of training material available for free and made unsubstantiated claims about the number of top salon owners using ...

  • Procter & Gamble UK t/a Ariel

    • Upheld
    • Television
    • 15 October 2025

    A TV ad for Ariel laundry pods made an unsubstantiated claim that their product was as effective at cleaning clothes as other products, or when used in combination with laundry additives, and made unverifiable comparisons with identifiable competitors.

  • Robbins Research International Inc t/a Tony Robbins

    • Upheld
    • Social media (paid ad)
    • 15 October 2025

    A paid-for Facebook post by Tony Robbins advertising a business coaching course misleadingly implied that claimed earnings results were typical.

  • Self Made Girl Boss Ltd

    • Upheld
    • Social media (paid ad)
    • 15 October 2025

    A paid-for Instagram post for a business coaching company, misleadingly implied that stated lifestyle and earning results were typical, included qualifications that contradicted the claims that they qualified, and failed to make the distinction between free and priced items clear.

Informally resolved (5)

  • Harrogate Spring Water Ltd

    • 15 October 2025
    • Number of complaints: 1

  • Nutri-Paw Ltd

    • 15 October 2025
    • Number of complaints: 1

  • Spray Foam Advice Centre Ltd

    • 15 October 2025
    • Number of complaints: 1

  • Team RH Fitness Ltd

    • 15 October 2025
    • Number of complaints: 1

  • The Institute of Acoustics Ltd

    • 15 October 2025
    • Number of complaints: 1

Mail order cases (0)
Database cases (0)