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BPerfect Ltd
A series of Instagram story posts on Charlotte Dawson’s account were banned for failing to disclose they were ads, as well as using filters to exaggerate a product’s efficacy
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Bier Nuts Ltd
A Facebook ad for a Bier Nuts competition was banned for falsely suggesting all entrants were winners, and for not awarding promised prizes
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Engage Clothing Ltd
An Instagram Story from Carl J Woods was banned for non-disclosure
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Rustin and Mallory Wholesale Ltd
Two paid-for Facebook ads were banned as the models appeared to be unhealthily thin.
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BrewDog plc
A paid-for Instagram post by Brewdog was banned for making misleading nutrition claims for an alcoholic drink and for making other non-permitted nutrition claims.
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DRTY DRINKS Ltd
Two Instagram posts by a drinks company were banned for making misleading nutrition claims for an alcoholic drink and for encouraging excessive drinking.
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Long Ashton Holdings Ltd t/a High Water
A website post by a drinks company was banned for making non-permitted nutrition claims for an alcoholic drink.
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Pruvit Ventures Inc
A website post, five Instagram posts and an Instagram Highlights reel for a health company were banned for making unauthorised health claims and for implying that food supplements could treat diseases.
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Shaw Academy Pvt Ltd
A website ad, a paid-for Facebook ad and a paid-for Google ad for an education company were banned for making various misleading claims about their courses.
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Wild Drinks Group Ltd t/a Whisp Drinks
A website post by a drinks company was banned for making misleading nutrition claims for an alcoholic drink and for making other non-permitted nutrition claims.
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Au Vodka Ltd
Seven Instagram and a website post for a vodka company were banned for encouraging excessive drinking, for linking the consumption of alcohol with driving, and for featuring a rapper who under 25 years of age.
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Evaq Ltd
A website ad for facemasks was banned for misleadingly stating that the masks could kill Covid-19.
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Go-Vi Ltd
A website ad for an air and surface purifier was banned for stating it could destroy Covid-19 without holding sufficient evidence to substantiate the claim.
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YORKTEST LABORATORIES LTD
A TV ad and a website post for a nutritional, dietary programme was banned for implying that the testing for the programme could help to alleviate symptoms of migraines or depression.
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LC International Ltd t/a Ladbrokes
A paid-for Facebook post for Ladbrokes was not found to be of particular appeal to under-18s and did not breach the Code.
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Stephen Bear t/a stevie bear
Three YouTube videos by influencer Stephen Bear promoting a competition were banned as the prize was not awarded.
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UKGBrunch Ltd
Two posts on an event promoter’s Facebook page were banned for encouraging excessive consumption of alcohol.
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Anthony Grant t/a Resonator.uk
A website and Facebook ad for an electronic bio-resonance machine was banned for stating that it was an effective alternative to vaccination against COVID-19.
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Hyundai Motor UK Ltd
A website ad for Hyundai was banned for implying that no impurities caused by driving the Hyundai NEXO would remain in the air without having adequate substantiation to prove this was true.
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Ashteck Media Ltd t/a Ashteck Media
Three Instagram stories by influencers promoting a debt advice company were banned for not making clear the risk and fees of IVAs and for not making their posts obviously identifiable as ads.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which, following receipt of a complaint, agreed to amend or withdraw their ad without the need for a formal investigation.
Rulings (121)