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Dollead Technology Ltd
A paid-for search ad for a vacuum review website failed to make their commercial intent clear and falsely implied they were acting for purposes outside their trade by presenting websites used for marketing purposes as independent review sites.
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Easy as HGV Ltd
Three websites for Heavy Goods Vehicle (HGV) training service providers made misleading claims about HGV test pass rates and falsely implied they were acting for purposes outside their business.
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HGV Learning
A website for a Heavy Goods Vehicle (HGV) training service provider made misleading claims about HGV test pass rates.
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HGVT Ltd
A website and pages for Heavy Goods Vehicle (HGV) training service providers made misleading claims about HGV test pass rates, the nature of a promotion and being the largest and best rated HGV training provider. The ad also falsely implied they were acting for purposes outside their business.
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Sinointeractive Digital Marketing Co Ltd t/a trustedbuyerguide.org
A paid-for search ad for a vacuum review website failed to make their commercial intent clear and falsely implied they were acting for purposes outside their trade by presenting websites used for marketing purposes as independent review sites.
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Xinyu International Trading Ltd t/a consumertestreports.org
A paid-for search ad for a vacuum review website failed to make their commercial intent clear and falsely implied they were acting for purposes outside their trade by presenting websites used for marketing purposes as independent review sites.
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Health Bridge Ltd t/a Zava
An advertorial promoting medicated weight-loss seen on the Mumsnet website didn’t make it clear it was an ad, used healthcare professionals to endorse a medicine and promoted prescription-only medicines to the public, against the law and our rules.
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Health Bridge Ltd t/a Zava
An Instagram post, TikTok video and a Facebook post for weight-loss injections promoted prescription-only medicines to the public, against the law and our rules.
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MedExpress Enterprises Ltd t/a MedExpress
Three Instagram posts and a TikTok video for weight-loss injections promoted prescription-only medicines to the public, against the law and our rules.
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Menwell Ltd t/a Voy
Four Instagram ads for weight-loss injections promoted prescription-only medicines to the public, against the law and our rules.
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UK Meds Direct Ltd
Two TikTok ads for weight-loss injections promoted prescription-only medicines to the public, against the law and our rules.
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Chequp Health Ltd
A paid-for Facebook ad for weight-loss medication promoted prescription-only medicines to the public, against the law and our rules, and irresponsibly exploited people’s insecurities around body image.
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MedExpress Enterprises Ltd t/a Bark
A paid-for Instagram ad promoted prescription-only medicines to the public against the law and our rules. The ad also encouraged new mothers to prioritise losing weight by using weight-loss medication which carried safety warnings for people who were breastfeeding, exploited their insecurities about body...
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WLO Ltd t/a SkinnyJab
Two TikTok posts, a website and an Instagram post for weight-loss injections promoted prescription-only medicines to the public, against the law and our rules.
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Ecom7 Ltd t/a BrizaAC
A paid-for online display ad for a mini-cooler misleadingly exaggerated the effectiveness of a product.
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HydroChill
A paid-for YouTube ad for a mini-cooler made exaggerated and unsubstantiated claims about their product’s cooling abilities, cost effectiveness and that their product was a viable and economical alternative to air conditioning.
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UAB CommerceCore t/a NuraBreeze
A paid-for YouTube ad for a mini-cooler made exaggerated and unsubstantiated claims about their product’s cooling abilities, cost effectiveness and that their product was a viable and economical alternative to air conditioning.
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UAB Rara Digital t/a Airabreeze
Two paid-for online display ads and a paid-for YouTube ad for a mini-cooler made exaggerated and unsubstantiated claims about their product’s cooling abilities, cost effectiveness and that their product was a viable and economical alternative to air conditioning.
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Person(s) Unknown t/a YourDailyPatch
A paid-for Google ad for diet patches made unsubstantiated and misleading claims that their patch could assist with fat burning and weight-loss.
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Formulapower/fuelcat Ltd t/a Fuel Cat
A website for a company selling fuel catalysts made unsubstantiated claims that their products could improve engine efficiency.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following a formal investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which agree to amend or withdraw their ad without being subject to a formal ruling.
Rulings (38)

