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STYLIDEAS Ltd
A tweet by Lord Alan Sugar and Stylsmile UK did not make clear it was an ad.
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Procter & Gamble (Health & Beauty Care) Ltd
A TV ad and website claims for an anti-ageing moisturiser did not mislead about the level of sun protection the product provided
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The Green People Company Ltd t/a Green People, Green People Co
A direct mail and a blog post advertising sun cream were banned for being misleading and irresponsible.
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Friction Free Shaving Ltd
Claims on a website for a razor subscription service were misleading.
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Cyrano Ltd
A Facebook post for a sunbed retailer misled by inaccurately representing the opinions of the person quoted.
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Under Armour UK Ltd
Website claims for Under Armour’s Athlete Recovery Sleepwear range were not backed up with adequate evidence.
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Kimberly-Clark Ltd t/a Andrex
A webpage for toilet wipes broke the rules for omitting material information around the standards the products conformed to.
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L'Oréal (UK) Ltd
TV and radio ads for suncream misleadingly claimed to provide 5-star UVA protection.
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Hairburst Ltd
A website, www.hairburst.com, seen on 2 November 2018, featured various hair products and food supplements. Claims for the product, 'Volume & Growth Elixir', stated "... Reduce hair loss ... improving the quality and strength of each strand ... will leave hair longer, healthier ..." Claims f...
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A U Training Ltd t/a Aesthetics Uni
A website for Aesthetics Uni, a beauty training course provider, www.aestheticsuni.com, seen on 12 February 2019, featured a page entitled "COURSE Practitioner Lip Filler", which included a course overview.
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Aesthetics Lounge Academy Birmingham Ltd
The Facebook page for Aesthetics Lounge Academy, a beauty course provider, seen on 21 February 2019, featured a post which stated "Do you want to become a Dermal Filler or Anti Wrinkle (Botox) Practitioner? Do you want a qualification in NVQ Level 3 Diploma in Beauty Therapy? Our VTCT NVQ Level 3 in Beauty Therapy...
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Cocoa Brown
An Instagram post on TV personality Olivia Buckland’s page, seen on 12 February 2019, featured an image of Olivia holding a pink bottle with the logo “CB” visible on it. The visible caption on the post stated “The V-Day prep is well underway and I’m topping up my tan with my fave @cocoa...
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Person(s) unknown t/a Boss Babes Uni
A website and a downloadable pdf document for Boss Babes Uni, a beauty training course provider, seen on 21 February 2019: a. The website www.bossbabesuni.com, featured text which stated "Boss Babes Uni Good Quality Advanced Training" and "We are Boss Babes Uni, an advanced training company who ...
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The White Star Key Group Ltd
An Instagram post promoting a weight loss food supplement, published by Influencer Jemma Lucy (@jemlucy) on 5 May 2019 showed her sitting at a table in a bikini and socks, holding a mug. Three packets were featured on the table. Text stated “I’ve been staying in shape with my go to @skinnycaffe products....
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Unilever UK Ltd
An Instagram post for Radox, posted on 14 June 2018, featured a picture of a bottle of Radox shower gel which featured the claim “100% NATURE INSPIRED FRAGRANCE”. Below that on the bottle there was a prominent image of the Radox logo, a leaf, berries and text that stated “FEEL DETOXED acai berry sc...
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Waterman Corporate Enterprises Ltd
Media: Internet (on own site), Internet (e-tailing)
Topic: Beauty products, grooming and hygiene