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Sweet Bee Organics Ltd
A website for a beauty products retailer made medicinal claims about an unlicensed product.
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Indigo Sun Retail Ltd t/a Indigo Sun
A website for a sunbed tanning salon company made misleading and irresponsible claims about the health benefits that could be obtained from the use of sunbeds.
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L'Oréal (UK) Ltd t/a La Roche – Posay
A product listing on the La Roche Posay website didn’t provide sufficient information to allow consumers to verify comparisons with identifiable competitors. We also investigated whether the ad made unsubstantiated claims but didn’t find it to be in breach of the rules.
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Colgate-Palmolive (UK) Ltd
A TV ad for Sanex shower gel was likely to cause serious offence by featuring a racial stereotype.
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Cheeky Baby Products Ltd
A blog post misleadingly implied that reusable nappies could help earlier toilet training.
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Beautyjenics Ltd
A paid-for Facebook ad for Beautyjenics, a cosmetic treatment provider, irresponsibly pressured consumers into booking, and trivialised the risks of, “liquid BBLs” (Brazilian Butt Lift) and exploited women’s insecurities surrounding body image.
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Bomb Doll Aesthetics
A paid-for Facebook ad for Bomb Doll Aesthetics, a Black Friday promotion, irresponsibly pressured consumers into booking, and trivialised the risks of, “liquid BBLs” (Brazilian Butt Lift).
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CCskinlondondubai
A paid-for Facebook ad for CCskinlondondubai, a cosmetic treatment provider, irresponsibly pressured consumers into booking, and trivialised the risks of, “liquid BBLs” (Brazilian Butt Lift) and exploited women’s insecurities surrounding body image.
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EME Aesthetics & Beauty Academy Ltd
An Instagram ad for EME Aesthetics, a Black Friday promotion, irresponsibly pressured consumers into booking, and trivialised the risks of, “liquid BBLs” (Brazilian Butt Lift).
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NKD Medical Ltd t/a Dr Ducu London
A paid-for Instagram ad for Dr. Ducu, a cosmetic treatment provider, irresponsibly pressured consumers into booking, and trivialised the risks of, “liquid BBLs” (Brazilian Butt Lift).
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Rejuvenate Academy Ltd t/a Rejuvenate Clinics
A paid-for Facebook ad for Rejuvenate Clinics, a cosmetic treatment provider, irresponsibly pressured consumers into booking, and trivialised the risks of, “liquid BBLs” (Brazilian Butt Lift).
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Foreo AB t/a Foreo
A product listing on Amazon made unsubstantiated claims that an IPL device could reduce or remove hair permanently and that treatments was ‘pain-free’.
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The Essence Vault Ltd
A paid-for Facebook ad made misleading pricing claims.
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Valterous Ltd t/a Therapie Clinic
A paid-for Facebook ad indirectly advertised a prescription only medicine to the public.
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Jaded London Ltd
An Instagram post was socially irresponsible and caused serious offense by featuring a harmful stereotype by objectifying and sexualising women.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following a formal investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which agree to amend or withdraw their ad without being subject to a formal ruling.
Rulings (15)