A TV ad for a financial technology company did not make clear that pre-approved offers would be subject to additional checks by the lender prior to approval.
A TV ad for a credit card and balance transfers did not break the rules on social responsibility.
A TV ad did not make clear that a personal guarantee might be required for some loans.
Instagram posts for a betting company were banned for being irresponsible as they suggested matched betting could be a solution to financial concerns.
Our rulings are published every Wednesday and set out on the public record how, following investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which, following receipt of a complaint, agreed to amend or withdraw their ad without the need for a formal investigation.