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GTOHero Ltd t/a GTO Hero
A paid-for Reddit ad misleadingly suggested that a poker Real Time Assistance app could legitimately be used during live play on sites that prohibited their use.
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LEBOM Ltd
A paid-for Facebook ad and a paid-for X ad encouraged gambling behaviour that was socially irresponsible and encouraged excessive drinking.
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Menwell Ltd t/a Manual
A paid-for Google ad promoted a prescription-only medicine to the general public.
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Viva Research Ltd t/a Vivanmn
Two paid-for Facebook ads claimed that a food supplement could treat or cure ADHD, made medicinal claims for an unlicensed product and made unauthorised specific health claims.
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air up GmbH
A paid-for TikTok ad was irresponsible and likely to cause serious or widespread offense.
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Golden Vape UK Ltd t/a Golden Vape
A paid for Google ad promoted unlicensed nicotine-containing e-cigarettes through a sponsored link.
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UK Electronic Cigarette Ltd t/a UKVAPINGSTORE
A paid for Google ad promoted unlicensed nicotine-containing e-cigarettes through a sponsored link.
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Dualit Ltd
A paid-for search ad misleadingly implied that coffee bags could be composted at home when this wasn't the case.
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Lavazza Coffee (UK) Ltd
A paid-for search ad misleadingly implied that coffee pods could be composted at home when this wasn't the case.
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Octopus Energy Ltd
Two paid-for social media ads, two website landing pages, a radio ad, a billboard and an email for Octopus Energy didn't include adequate substantiation.
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2XU UK Limited
A paid-for Instagram ad for 2xu Recovery Compression Tights made medical claims without holding the applicable conformity marking and were not registered with the MHRA.
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Beautyjenics Ltd
A paid-for Facebook ad for Beautyjenics, a cosmetic treatment provider, irresponsibly pressured consumers into booking, and trivialised the risks of, “liquid BBLs” (Brazilian Butt Lift) and exploited women’s insecurities surrounding body image.
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Bomb Doll Aesthetics
A paid-for Facebook ad for Bomb Doll Aesthetics, a Black Friday promotion, irresponsibly pressured consumers into booking, and trivialised the risks of, “liquid BBLs” (Brazilian Butt Lift).
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CCskinlondondubai
A paid-for Facebook ad for CCskinlondondubai, a cosmetic treatment provider, irresponsibly pressured consumers into booking, and trivialised the risks of, “liquid BBLs” (Brazilian Butt Lift) and exploited women’s insecurities surrounding body image.
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EME Aesthetics & Beauty Academy Ltd
An Instagram ad for EME Aesthetics, a Black Friday promotion, irresponsibly pressured consumers into booking, and trivialised the risks of, “liquid BBLs” (Brazilian Butt Lift).
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Global Brands Ltd t/a VK
A paid-for Instagram story posted by @vkdrink was socially irresponsible by implying that drinking alcohol could overcome boredom.
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NKD Medical Ltd t/a Dr Ducu London
A paid-for Instagram ad for Dr. Ducu, a cosmetic treatment provider, irresponsibly pressured consumers into booking, and trivialised the risks of, “liquid BBLs” (Brazilian Butt Lift).
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Rejuvenate Academy Ltd t/a Rejuvenate Clinics
A paid-for Facebook ad for Rejuvenate Clinics, a cosmetic treatment provider, irresponsibly pressured consumers into booking, and trivialised the risks of, “liquid BBLs” (Brazilian Butt Lift).
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Person(s) Unknown t/a Henry’s Boots
A paid-for Facebook ad and website made misleading claims including that their products were handmade and that they were closing down and also failed to include the geographical address from which they operated.
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Person(s) unknown t/a Rosely London
A paid-for Facebook ad and website made misleading claims including about the materials used to make products and money-back guarantees and also failed to include the geographical address from which they operated.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following a formal investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which agree to amend or withdraw their ad without being subject to a formal ruling.
Rulings (87)