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Chuckling Goat Ltd
A poster ad and website claims by a food provider broke the rules by implying its products prevented, treated or cured human disease.
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PCK SKIN (Manchester) Ltd t/a SkinSpaceUK
A promotional email, by an aesthetic clinic, offering vitamin injections broke the rules by promoting prescription-only medicines to the general public.
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The Regenerative Clinic Ltd
A newspaper ad for joint pain treatment was banned for implying that the treatment permanently relieved discomfort associated with arthritis.
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Procter & Gamble (Health & Beauty Care) Ltd
A poster advertising nasal spray made misleading claims about its effectiveness against eliminating cold symptoms.
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Revival Drinks Ltd t/a Revival Shots
A Facebook ad and two Instagram ads for Revival Shots broke the ad rules by implying that their food product could prevent, treat or cure human disease and for making health claims that were not listed as authorised on the EU Register of nutrition and health claims.
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Cosmetic Medical Advice UK Ltd t/a Dr Rita Rakus Clinic
Instagram posts that implied an IV drip treatment could help to prevent people from catching coronavirus/COVID-19 broke the advertising rules.
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REVIV UK Ltd
Claims on a website that an IV drip treatment could prevent or treat coronavirus/COVID-19 broke the advertising rules.
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The Private Harley Street Clinic
Claims on a website that an IV drip treatment could prevent or treat coronavirus/COVID-19 broke the advertising rules.
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MW Nutrition Ltd t/a Motion Nutrition
A website ad for nutrition capsules was banned for claiming they could prevent degenerative diseases.
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Easylife Group Ltd t/a Easylife Group, Positive Health
A brochure ad was banned for making medicinal claims for unlicensed products.
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infirst Healthcare Ltd t/a Flarin
A TV ad for ibuprofen products misleadingly implied that it was superior to other products for treating the joint pain.
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Cells4Life Group LLP
Claims on a cord blood stem cell bank website that made comparisons with identifiable competitors were misleading.
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AK Sports Therapy & Massage t/a AK Sports Therapy & Massage
Posts on Instagram and LinkedIn for sports therapy and massage did not break the rules around misleadingness.
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HOLLAND & BARRETT RETAIL LIMITED t/a Holland & Barrett
Health claims about food supplements on a website broke the rules as they were not authorised on the EU Register.
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BWRT Ltd
A website for Brainworking Recursive Therapy made claims that they couldn’t substantiate and broke the rules by targeting ads at people seeking treatment for conditions for which medical supervision was necessary.
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Unvilla Ltd t/a Consol
A magazine ad for a tanning clinic was banned for making unfounded claims to treat medical conditions, as well as not being obviously identifiable as an ad.
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GS Phillips t/a Manor Pharmacy
A press ad for a health service was banned for implying it could reduce the risk of certain medical conditions without adequate evidence, and that participants wouldn’t need to change their diet to bring about weight loss.
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Get Fitt Ltd
A website broke the rules for not being able to prove claims that Infrared light therapy could treat conditions, and for referencing conditions for which medical supervision was necessary.
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GAC Group Ltd
Claims on the website of a light therapy provider were banned for claiming or implying to be able to treat various conditions without adequate evidence.
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McDonald's Restaurants Ltd
A radio ad for McDonald's, broadcast on Virgin Radio on 8 March 2019, featured a conversation between two men about their respective lunches. One reported that he had a "packed lunch ... with a cheeky little choccy bar". The other remarked "That looks tiny, have they made them smaller?” to whic...
Rulings
Our rulings are published every Wednesday and set out on the public record how, following investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which, following receipt of a complaint, agreed to amend or withdraw their ad without the need for a formal investigation.
Rulings (20)