Rulings (25)
  • Cashino Gaming Ltd t/a Merkur Cashino

    • Not Upheld
    • Ambient, Leaflet
    • 20 November 2019

    A promotion for Cashino Gaming on a bus ticket did not break the gambling ad targeting rules.

  • USN (UK) Ltd

    • Upheld in part
    • Internet (on own site)
    • 31 July 2019

    A website, www.uk.usn-sport.com, seen on 1 November 2018 selling food supplements featured text on a product page that stated “PHEDRA CUT LIPO XT … Phedra Cut Lipo XT is the latest breakthrough from USN. It consists of a two-in-one liquid capsule containing ground-breaking, clinically researched ingredient...

  • Waverley Media Ltd t/a Waverley Media Ltd

    • Upheld
    • Internet (on own site)
    • 24 July 2019

    A web document for a provider of 'trading systems', Waverley Media, seen on 23 April 2019, promoted a scheme named 'Daisho-Lite'. The document featured text which stated "a handful of disgruntled competitors and serial complainers who can't be bothered to follow instructions have been hard at w...

  • PPB Counterparty Services Ltd t/a Betfair

    • Not Upheld
    • Internet (on own site)
    • 10 July 2019

    A web page titled “Cash Out” featured on the promotions section of the website www.betfair.com, seen in October 2018. Text stated “CASH OUT KEEP YOUR EYE ON THE BALL CASH OUT WHEN THE MOMENT IS RIGHT AND TAKE YOUR PROFITS … HOW IT WORKS 1. Add selections to your betslip as normal. Bets eligi...

  • BoomBod Ltd

    • Upheld
    • Internet (social networking)
    • 23 October 2019

    Ads on Instagram for weight loss products were banned for making unauthorised health claims, claims about rate or amount of weight loss and promoting diet products in an irresponsible way.

  • Protein Revolution Ltd

    • Upheld
    • Internet (social networking)
    • 23 October 2019

    Ads on Instagram for appetite suppressants were banned for making unauthorised health claims and promoting diet products in an irresponsible way.

  • Itch Petcare Ltd

    • Not upheld
    • Poster
    • 16 October 2019

    A billboard ad for flea treatment did not break the rules around harm and offence.

  • Missguided Ltd

    • Upheld
    • VOD
    • 16 October 2019

    A VOD ad was banned for objectifying women and being likely to cause offence.

  • Casumo Services Ltd

    • Upheld
    • Internet (sponsored search)
    • 09 October 2019

    An online search ad was banned for being irresponsibly targeted.

  • 32Red Ltd

    • Upheld
    • Internet (search engine)
    • 25 September 2019

    Two paid-search gambling ads were banned as they broke the rules around appealing to children.

  • Beauty Boutique Aesthetics

    • Upheld
    • Internet (social networking)
    • 25 September 2019

    An ad on Instagram for botox was banned for misleading claims and for advertising a prescription-only medicine.

  • Faces By AKJ Aesthetics Ltd

    • Upheld
    • Internet (social networking)
    • 25 September 2019

    An ad on Instagram was banned for trivialising non-cosmetic procedures, advertising Botox and misleadingly implying celebrities had used their products.

  • BetIndex Ltd

    • Upheld
    • Internet (video)
    • 18 September 2019

    A BetIndex ad on YouTube broke the rules for encouraging gambling behaviour that was socially irresponsible, not making clear the associated financial risks and for creating the false impression that the product was an investment opportunity.

  • Coral Interactive (Gibraltar) Ltd

    • Upheld
    • Television
    • 18 September 2019

    A TV ad for Coral was banned for encouraging repetitive participation in gambling.

  • Heineken Enterprise Ltd

    • Not Upheld
    • Radio
    • 18 September 2019

    A radio ad for Fosters did not present gender stereotypes in a way that was likely to cause harm. 

  • Mars Wrigley Confectionery UK Ltd

    • Not Upheld
    • Internet (social networking)
    • 11 September 2019

    An ad on YouTube for Maltesers was unlikely to cause serious or widespread offence as we judged the advertiser had taken adequate measures to ensure that the ad was not irresponsibly targeted.

  • Heineken Enterprise Ltd

    • Not Upheld
    • Internet (social networking)
    • 04 September 2019

    The targeting of ads on Tanya Burr’s Instagram page for Heineken beer was acceptable because less than 25% of the audience were under the age of 18.

  • BetIndex Ltd

    • Upheld
    • Internet (social networking)
    • 21 August 2019

    A paid-for Facebook ad for Football INDEX – Bet & Trade, seen 20 May 2019, promoted a gambling app. Text stated "Jadon Sancho is now the football stockmarket's third most valuable player, with many traders seeing handsome profits”. It also listed the name, image and "Buy" and "...

  • Bonne Terre Ltd t/a Sky Bet

    • Not Upheld
    • Television
    • 10 July 2019

    A TV ad for Sky Bet, seen on 30 August 2018, promoting their “Request a Bet” service. The football presenter Jeff Stelling said, “Forget ‘anything can happen’, in sport anything does happen. But could it be better? With Request a Bet it could. Spark your sports brain and roll all the po...

  • WHG (International) Ltd

    • Upheld
    • Internet (social networking)
    • 15 May 2019

    A paid-for message from William Hill seen on the dating app Tinder, on 11 March 2019, stated "Stuck in the friend zone? You won't be for much longer if you use this Cheltenham free bet offer. Join William Hill with code W40 and bet £10 on any Cheltenham race to get 4 X £10 free bets. T&Cs apply". This was...

Informally resolved (1)
  • Royal Panda Ltd

    • 10 July 2019
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Gambling