5 result(s)
  • BKUK Group Ltd t/a Burger King

    • Ruling
    • Upheld
    • 07 February 2024

    Three emails from Burger King: a. The first email, dated 12 August 2023, included a large photo of the “Doritos King Box”. Text underneath the image stated, “Doritos King Box […] Don’t worry, summer. We’ll take it from here. You thought summer was over? Well, think again, hot stuff – we’ve got a scorcher of a deal for you! Add Doritos Chilli Heatwave Chicken Fries (5 pc) to your Classic Cheese Melt or BBQ Double Melt King Box – all for just £5.99!” b. The second email, dated 18 August 2023, included a large photo of a “Spicy Mayo Whopper” burger and a “Spicy Mayo Chicken Royale” burger, surrounded by stylised orange flames and large text that stated, “SPICY MAYO”. Underneath the image, text stated, “Your favourites, all fired up […] Order a Spicy Mayo Whopper (Single) or Spicy Mayo Chicken Royale and get another one completely free – for this weekend ONLY!” c. The third email, dated 20 August 2023, included the same as ad (b). Text underneath the image stated, “Your favourites, all fired up for one weekend only […] Grab yourself a Spicy Mayo Whopper (Single) or Spicy Mayo Chicken Royale plus one more for free.”

    appeared. BKUK Group Ltd t/a Burger King said they were careful to take all reasonable steps to … their parent or guardian before using the service. Burger King said they did not prevent people who … add items to a Burger King meal deal at a discounted rate, or to get another item as part of a

  • BKUK Group Ltd t/a Burger King

    • Ruling
    • Upheld
    • 15 April 2020

    Three ads for Burger King, seen in January 2020, promoted the “Rebel Whopper”: a. A tweet on the Burger King (@BurgerKingUK) Twitter feed stated, “You asked and we listened. Introducing the Rebel Whopper, our first plant-based burger! [Burger emoji] Pick up yours exclusively with the app on the 6th and 7th and then available as usual from the 8th. T&Cs apply”. An image of the product was seen below the tweet with a round sticker on the product which stated, “100% WHOPPER. NO BEEF”. b. A Facebook post on the Burger King UK account stated “You asked and we listened. Introducing the Rebel Whopper, our first plant-based burger! [Burger emoji] Pick up yours exclusively with the app on the 6th and 7th and then available as usual from the 8th. T&Cs apply”. An image of the product was seen alongside the text with a round sticker on the product which stated, “100% WHOPPER. NO BEEF”. A round logo was seen at the bottom left of the image which stated “POWERED BY THE VEGETARIAN BUTCHER”. Small text at the bottom of the image stated “*Product is cooked alongside meat products”. c. A Facebook post on the Burger King UK account stated “TASTE OF BEING WOKE” next to an image of the Rebel burger. Smaller text beneath that wording stated, “100% WHOPPER. NO BEEF” with very small text beneath stating “”T&C’s APPLY”. The Burger King logo and The Vegetarian Butcher logo were shown at the top of the post.

    burger” in ads (a) and (b) and (c) were misleading. BKUK Group Ltd t/a Burger King stated that … be suitable for vegans or vegetarians as it was cooked alongside other meat products. Burger King added … media posts and subsequent customer dialogue. Burger King provided example screenshots of consumer

  • BKUK Group Ltd t/a Burger King

    • Ruling
    • Upheld
    • 02 October 2019

    A tweet on Burger King’s Twitter page, seen on 18 May 2019, included the text "Dear

    believed it encouraged violence and anti-social behaviour.   BKUK Group Ltd t/a Burger King responded … milkshakes had been thrown at political figures. Burger King stated that it did not endorse violence and … suggesting that Burger King milkshakes could be used instead by people to “milkshake” Nigel

  • Roofoods Ltd t/a Deliveroo

    • Ruling
    • Upheld
    • 04 December 2019

    ;Chinese, KFC, Wagamama, Greek salad, Pizza Express, Burger King, Five Guys, Doner, Buon Giorno Italiano … favourites, now on Deliveroo". The logos of Burger King, Wagamama, Zizzi, KFC, Five Guys, Pho, Greggs

  • Squash those Code breaches – it’s Veganuary!

    • CAP News

    ” should in their entirety be edible to those who eat a vegan diet. In April 2020 Burger King released