Health and beauty

Latest rulings

Kenvue UK Ltd t/a Listerine
- Upheld
- Television
- 02 July 2025
A TV ad misleadingly exaggerated the performance of a product.
Wowcher Ltd
- Upheld
- Website (own site)
- 02 July 2025
A website made misleading savings claims.
Bodystreet Franchise (UK) Ltd t/a Bodystreet
- Upheld
- 25 June 2025
A website made unsubstantiated claims that 20 minutes of exercise at their studio was enough for a week, that Electro Muscle Stimulation (EMS) training would lead to a reduction in body fat in a short time and that they were Europe's leading provider of EMS training.
SaffPro
- Upheld
- 25 June 2025
A TikTok post and a paid-for Facebook ad made unauthorised specific health claims, claimed that a food supplement could prevent, treat or cure ADHD and irresponsibly encouraged people to stop taking medically prescribed treatments for ADHD.

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