Health and beauty

Latest rulings

Marks and Spencer plc
- Upheld in part
- Email, App (own claim), Website (own site)
- 23 July 2025
A page within the Marks and Spencer app was socially irresponsible by portraying a model as unhealthily thin. A website, email and second app page were also investigated but did not break the rules.
Asos.com Ltd
- Not upheld
- App (own claim)
- 16 July 2025
An in-app ad for a clothing company, was not irresponsible and did not promote an unhealthy body image.
Tonic Nutrition Ltd t/a Tonic Health
- Upheld
- Internet (website content), Social media (own site)
- 16 July 2025
A website review page and an Instagram reel, for a sleep supplement, featured misleading customer reviews and made unauthorised specific and comparative health claims.
Trip Drink Ltd
- Upheld
- Website (own site)
- 16 July 2025
A website for TRIP drinks, made unauthorised claims that the drink could prevent, cure or treat human disease. As well as unauthorised nutrition and health claims.

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