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Charlie Johnson
Two paid-for social media ads by Charlie Johnson, a business coach in the fitness industry, misleadingly implied that claimed lifestyle and earning results were typical and that a promotion was time limited when this wasn’t the case.
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Grant Cardone Training Technologies Inc t/a Grant Cardone
A paid-for Facebook ad for an online business event by businessman Grant Cardone misleadingly implied that claimed earnings results were typical.
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Jessica Crane Ltd
A paid-for Facebook and Instagram ad for a wealth and business coach company, run by Jessica Crane, misleadingly implied that lifestyle and earnings results were typical, misled in relation to the content of training material available for free and made unsubstantiated claims about the number of top salon owners using ...
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Robbins Research International Inc t/a Tony Robbins
A paid-for Facebook post by Tony Robbins advertising a business coaching course misleadingly implied that claimed earnings results were typical.
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Self Made Girl Boss Ltd
A paid-for Instagram post for a business coaching company, misleadingly implied that stated lifestyle and earning results were typical, included qualifications that contradicted the claims that they qualified, and failed to make the distinction between free and priced items clear.
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Lloyds Bank plc
A national press ad for Lloyds Banking Group, seen on 25 March 2025, included a photo of a black horse galloping past new homes with building work underway. Large text stated “£19.5 billion for social housing. And that’s just the start”. Smaller text underneath stated “Everyone deserves a safe place to call home. That’...
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CityFibre Holdings Ltd
A direct mailing wasn't misleading.
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Cambridge Corporate Consultants Ltd t/a The Claims Guide
An post on X by The Claims Guide misleadingly implied that their company was approved, endorsed or authorised by the UK Government.
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Vodafone Ltd
Claims on Vodafone’s website which contained references to reliability and coverage failed to objectively compare one or more material, relevant, verifiable and representative features.
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Hutchison 3G UK Ltd t/a Three Mobile
A national press ad, two paid-for Meta ads and a website for Three Mobile didn’t make misleading ‘best value’ claims.
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EE Ltd t/a EE
A TV, radio, paid-for social media and digital poster ad for EE made unsubstantiated claims about the performance and capabilities of a Wi-Fi router.
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Tesco Stores Ltd
An outdoor digital poster comparing the Tesco Clubcard and Sainsbury’s Nectar loyalty card schemes wasn’t misleading.
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DeVosVoorzieningen BVBA t/a Qinux TitanPG
A pre-roll YouTube ad made unsubstantiated claims about the features and popularity of a smart watch.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following a formal investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which agree to amend or withdraw their ad without being subject to a formal ruling.
Rulings (13)