Rulings (41)
  • Motorpoint Ltd

    • Upheld
    • Social media (paid ad)
    • 24 June 2026

    A paid-for Instagram ad for a used car retailer made misleading savings claims. 

  • Parc AI Ltd t/a Parc

    • Upheld
    • Leaflet, brochure, catalogue or directory
    • 24 June 2026

    A leaflet for a car parking app didn’t make clear it was an ad and caused unjustified distress by resembling a parking ticket.

  • Fortore Ltd

    • Upheld
    • Social media (paid ad)
    • 10 June 2026

    A paid-for Facebook ad for an investment competition website failed to make clear that gold and precious metal investment was unregulated and that the value of investments was variable.

  • Montford Group Ltd t/a Brittania Bullion

    • Upheld
    • Social media (paid ad)
    • 10 June 2026

    A paid-for LinkedIn ad for a gold investment company failed to make clear that physical gold investment was unregulated and that the value of investments was variable.

  • Rosland Capital Ltd

    • Upheld
    • Social media (paid ad)
    • 10 June 2026

    A paid-for Facebook ad for a gold and precious metal specialist failed to make clear that gold and precious metal investment was unregulated and that the value of investments was variable.

  • Sourced Consultancy Ltd t/a Oak & Mason

    • Upheld
    • Social media (paid ad)
    • 10 June 2026

    A paid-for Meta ad for a gold investment company failed to make clear that physical gold investment was unregulated and that the value of investments was variable. The ad also broke the rules by referencing an example of past performance that was unrepresentative.

  • Tarvos Ltd t/a 7879

    • Upheld
    • Social media (paid ad)
    • 10 June 2026

    A paid-for Meta ad for an online retailer of gold and platinum jewellery failed to make clear that physical gold and precious metal investment was unregulated and that the value of investments was variable.

  • DUSK (Retail) Ltd t/a DUSK

    • Upheld
    • Website (own site)
    • 03 June 2026

    Four webpages for an online bed retailer made misleading savings claims. 

  • Wowcher Ltd t/a Wowcher

    • Upheld
    • Website (commercial classified)
    • 03 June 2026

    A promotion on the Wowcher website wasn’t administered fairly and caused unnecessary disappointment.

  • Boots UK Ltd t/a boots.com

    • Upheld in Part
    • Website (own site)
    • 20 May 2026

    An online display ad for Boots made misleading savings claims. Another ad was investigated but it didn’t break the rules. 

  • CC Response NW Ltd

    • Upheld
    • Search (paid), Website (own site)
    • 29 April 2026

    Two paid-for Google search listings and a web landing page for an accident claims management company failed to make the nature of their service clear, misleadingly implied there was no cost to consumers and made misleading claims in relation to potential savings.

  • Exclusive Law Ltd

    • Upheld
    • Search (paid), Website (own site)
    • 29 April 2026

    Three paid-for Google search listings and a website for an accident claims management company failed to make the nature of their service clear, misleadingly implied there was no cost to consumers and irresponsibly discouraged consumers from approaching their insurance provider. They also misleadingly implied that the u...

  • iRevolution Claims Ltd

    • Upheld
    • Search (paid), Website (own site)
    • 29 April 2026

    Three Google search listings and a website for an accident claims management company failed to make the nature of their service clear and misleadingly implied there was no cost to consumers.

  • Eastern Savings and Loans Credit Union

    • Upheld
    • Social media (paid ad)
    • 18 March 2026

    A paid-for Facebook ad for a credit union irresponsibly encouraged the purchase of non-essential items through the use of credit, particularly in relation to funding Black Friday and Christmas purchases.

  • Riverside Credit Union Ltd

    • Upheld
    • Social media (paid ad)
    • 18 March 2026

    A paid-for Facebook post for a credit union irresponsibly encouraged excessive spending through the use of credit, particularly in relation to funding non-essential Christmas purchases.

  • Smart Money Cymru Community Bank

    • Upheld
    • Social media (paid ad)
    • 18 March 2026

    A paid-for Facebook post for a credit union irresponsibly encouraged excessive spending through the use of credit, particularly in relation to Christmas.

  • On The Beach Ltd

    • Upheld
    • Email
    • 11 February 2026

    An email for On The Beach made misleading price comparison claims and failed to make clear if people needed to act quickly to benefit from an advertised lower price. The ad also failed to make the basis of comparisons clear and didn’t provide prominent information to allow people to verify comparisons.

  • Criterion Hospitality Limited t/a Zedwell Hotels

    • Not upheld
    • Social media (paid ad)
    • 04 February 2026

    A paid-for Meta ad for Zedwell Hotels didn’t make misleading claims about the price of hotel rooms.

  • CB Payments Ltd t/a Coinbase

    • Upheld
    • Poster, Video on demand
    • 28 January 2026

    A video on demand ad and three posters for Coinbase, a cryptocurrency trading platform, irresponsibly trivialised the risks of cryptocurrency investment and implied it was a solution to financial concerns associated with the cost of living.

  • Mamedica Ltd

    • Upheld
    • Website (own site)
    • 28 January 2026

    A website for a medical cannabis clinic made misleading price comparison claims, failed to make the basis of comparisons with competitors clear and didn’t ensure that people would be able to verify comparative claims.