Rulings (352)
  • Fischer Future Heat UK Ltd

    • Upheld in part
    • Internet (on own site)
    • 28 June 2017

    The website www.fischerfutureheat.com, for a heating company, seen on 17 January 2017. Under the heading “Electric Storage Heaters” the ad stated “Fischer German electric storage heaters are the perfect replacement for gas central heating or night storage heaters. They’re low input for total efficiency”. The ad also...

  • HPAS Ltd t/a Safestyle UK

    • Upheld
    • Internet (on own site), Television, Internet (OM 3rd party)
    • 28 June 2017

    Claims in two TV ads, two paid-for search results on Google and on a website, which were seen between November 2016 and March 2017, for several price promotions by Safestyle UK.

    a. One TV ad, seen in November 2016, featured a voice-over that stated “There’s still time to get 60% off all windows and doors with ...

  • Telecommunications Management Ltd t/a 1pMobile

    • Upheld
    • Internet (social networking)
    • 28 June 2017

    A website and Facebook post for 1pMobile, a mobile phone service provider, seen on 7 January 2017:

    a. The website, www.1pmobile.com, stated “Great value and service … UK’s cheapest pre-pay tariff”.

    b. The Facebook post stated “1pMobile isn’t just the UK’s cheapest pre-pay mobile service - it’s the most f...

  • Antony & Patricia Ltd t/a Bosun's Barbers

    • Not Upheld
    • Internet (social networking)
    • 21 June 2017

    The Bosun's Barbers Facebook page, seen in December 2016 and January 2017, contained text which stated "Est. 1969".

  • Euro Car Parts Ltd t/a Euro Car Parts

    • Upheld
    • E-mail
    • 21 June 2017

    An email for Euro Car Parts included text stating “Our Biggest Ever CHRISTMAS SALE STARTS NOW” and "UP TO 69% OFF USE CODE: XMAS”.

  • Mercedes-Benz UK Ltd

    • Upheld
    • Internet (on own site)
    • 21 June 2017

    A website for Mercedes-Benz UK, www.mercedes-benz.co.uk, seen in February 2017, contained a page about their 4MATIC range – a 4-wheel drive system. Text stated “Driving performance. whatever [sic] the conditions”. Further down the page there was an image of a Mercedes Benz vehicle. Beside the image text stated “… Li...

  • Nicoventures Trading Ltd t/a Vype

    • Upheld in part
    • Internet (on own site)
    • 21 June 2017

    The website for Vype e-cigarettes www.govype.com, was seen on 13 March 2017. The home page of the website featured a carousel with four slides. Text on the first slide stated "VYPE PURPLE ePEN STARTER KIT +1 PACK OF PREMIUM CARTRIDGES. FOR £19.98*". Smaller text below stated "*ENDS TUESDAY 28th MARCH ...

  • Official iPhone Unlock Ltd

    • Upheld
    • Internet (on own site)
    • 21 June 2017

    A website for a mobile phone unlocking service, www.officialiphoneunlock.co.uk, seen on 19 January 2017, featured a number of testimonials on a page headed "Customer Reviews of Official iPhone Unlock", which stated “We don’t write our own reviews, instead we let our customers do the talking. Our services a...

  • Southall Travel Ltd

    • Upheld
    • Internet (on own site)
    • 21 June 2017

    Two results pages on www.southalltravel.co.uk for flights to Mumbai:

    a. The first page, seen on 1 November, stated "Per Adult fr £443 ... Extremely Limited Subject to Availability".

    b. The second page, seen on 16 December 2016, stated "Per Adult fr £346 ... Extremely Limited Subject to Ava...

  • Whitechapel Centre

    • Not Upheld
    • Poster
    • 21 June 2017

    A website for a charity for the homeless, www.whitechapelcentre.co.uk, seen on 5 February 2017, stated "NO SECOND NIGHT OUT ON THE STREETS. TELL US ABOUT A ROUGH SLEEPER" and featured a telephone number. Text below stated "Have you seen someone sleeping rough? Are you worried about someone who may be ...

Informally resolved (1821)
    After consideration by the ASA of complaints received, the following companies and organisations agreed to amend or withdraw advertising without the need for a formal investigation:
  • Argos Ltd

    • 28 June 2017
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Beauty products, grooming and hygiene

  • Argos Ltd

    • 28 June 2017
    • Number of complaints: 1

    Media: Television
    Topic: Holidays, travel and motoring

  • BBC Worldwide Ltd

    • 28 June 2017
    • Number of complaints: 1

    Media: Magazine
    Topic: Promotions and competitions, Sports, leisure and hobbies

  • Boohoo.com UK Ltd

    • 28 June 2017
    • Number of complaints: 4

    Media: Internet (sales promotion)
    Topic: Promotions and competitions, Clothing, shoes and jewellery

  • Bristol Airport Ltd

    • 28 June 2017
    • Number of complaints: 1

    Media: Internet (search engine)
    Topic: Holidays, travel and motoring

  • Car Chase Heroes Ltd

    • 28 June 2017
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Sports, leisure and hobbies

  • Car-ching Ltd

    • 28 June 2017
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Holidays, travel and motoring

  • Compurants Ltd t/a inamo

    • 28 June 2017
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Food, drink and supplements

  • DP Shayban Ltd

    • 28 June 2017
    • Number of complaints: 1

    Media: Leaflet
    Topic: Promotions and competitions, Food, drink and supplements

  • Devon County Council

    • 28 June 2017
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Promotions and competitions

Mail order cases (35)
  • Stafco Ltd t/a Handpresso UK

    • 21 June 2017
    • Number of complaints: 1

    Media: Internet (sales promotion)
    Topic: Promotions and competitions, Food, drink and supplements

  • Hearst Magazines UK Ltd t/a Good Housekeeping

    • 14 June 2017
    • Number of complaints: 1

    Media: Internet (sales promotion)
    Topic: Promotions and competitions, Sports, leisure and hobbies

  • Spar (UK) Ltd

    • 14 June 2017
    • Number of complaints: 1

    Media: Internet (sales promotion)
    Topic: Promotions and competitions

  • Nisa Retail Ltd

    • 07 June 2017
    • Number of complaints: 1

    Media: Internet (sales promotion)
    Topic: Promotions and competitions

  • Nickelodeon UK Ltd

    • 31 May 2017
    • Number of complaints: 1

    Media: Internet (sales promotion)
    Topic: Sports, leisure and hobbies

  • carpediememmie.co.uk

    • 31 May 2017
    • Number of complaints: 1

    Media: Internet (sales promotion)
    Topic: Promotions and competitions

  • Willow Bracelets

    • 24 May 2017
    • Number of complaints: 1

    Media: Internet (social networking)
    Topic: Clothing, shoes and jewellery

  • coralisland.co.uk

    • 24 May 2017
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Promotions and competitions, Food, drink and supplements

  • Juicetou Ltd

    • 05 April 2017
    • Number of complaints: 1

    Media: Internet (sales promotion)
    Topic: Food, drink and supplements

  • LMnext UK Ltd

    • 05 April 2017
    • Number of complaints: 1

    Media: Internet (social networking), Internet (sales promotion)
    Topic: Sports, leisure and hobbies

Database cases (17)
  • MuscleFood Ltd

    • 28 June 2017
  • Emailing Network Sarl t/a ClicPlan

    • 14 June 2017
  • Shades Window Blinds Ltd

    • 07 June 2017
  • Norwich Dance Wear Ltd t/a Porselli

    • 31 May 2017
  • Saint John Patrick Publishers Ltd t/a St John Patrick Publishers

    • 17 May 2017
  • Uber BV

    • 08 March 2017
  • Price Engines Ltd t/a Home Improvement Quotes

    • 01 March 2017
  • Virgin Media Ltd

    • 01 March 2017
  • GlaxoSmithKline UK Ltd

    • 22 February 2017
  • Totaljobs Group Ltd

    • 08 February 2017