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Asos.com Ltd
An in-app ad for a clothing company, was not irresponsible and did not promote an unhealthy body image.
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Chequp Health Ltd
A paid-for Meta ad for weight-loss treatments promoted prescription-only medicines to the public, against the law and our rules.
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Express Healthcare Ltd t/a pharmacyonline.co.uk
A paid-for Google search ad for obesity treatment jabs promoted prescription-only medicines to the public, against the law and our rules.
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Hexpress Healthcare Ltd t/a HealthExpress.co.uk
A paid-for Meta ad for weight-loss injections promoted prescription-only medicines to the public, against the law and our rules.
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Juniper Technologies UK Ltd
A paid-for Google search ad for weight-loss injections promoted prescription-only medicines to the public, against the law and our rules.
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PharmaRx Ltd t/a Cloud Pharmacy
A paid-for Meta ad for weight-loss treatments promoted prescription-only medicines to the public, against the law and our rules.
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Phlo Technologies Ltd t/a Phlo Clinic
A paid-for Google search ad for weight-loss treatments promoted prescription-only medicines to the public, against the law and our rules.
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Phlo Technologies Ltd t/a Phlo Clinic
A paid-for Google search ad for weight-loss injections promoted prescription-only medicines to the public, against the law and our rules.
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SemaPen Ltd
A paid-for Google ad for a weight-loss pen program promoted prescription-only medicines to the public, against the law and our rules.
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Yazen Health AB t/a Yazen
An Instagram post by Gemma Collins promoting a weight-loss app and medication advertised prescription-only medicines to the public, against the law and our rules.
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Bodystreet Franchise (UK) Ltd t/a Bodystreet
A website made unsubstantiated claims that 20 minutes of exercise at their studio was enough for a week, that Electro Muscle Stimulation (EMS) training would lead to a reduction in body fat in a short time and that they were Europe's leading provider of EMS training.
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Cambridge Corporate Consultants Ltd t/a The Claims Guide
An post on X by The Claims Guide misleadingly implied that their company was approved, endorsed or authorised by the UK Government.
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Foreo AB t/a Foreo
A product listing on Amazon made unsubstantiated claims that an IPL device could reduce or remove hair permanently and that treatments was ‘pain-free’.
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Tesco Stores Ltd
An outdoor digital poster comparing the Tesco Clubcard and Sainsbury’s Nectar loyalty card schemes wasn’t misleading.
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The Essence Vault Ltd
A paid-for Facebook ad made misleading pricing claims.
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Jaded London Ltd
An Instagram post was socially irresponsible and caused serious offense by featuring a harmful stereotype by objectifying and sexualising women.
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Guang Zhou Shi Chen Ming Ke Ji You Xian Gong Si t/a MENGCOOL
Two Instagram stories on Jess Sheppard’s account featuring affiliate links weren't obviously identifiable as ads.
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THG Beauty Ltd t/a Look Fantastic
An Instagram story highlight on Erim Kaur’s account wasn’t obviously identifiable as an ad.
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Wenzhou Xinyu Maoyi Youxian Gongsi t/a XINYU TRADE
Two Instagram stories on Mel Lloyd’s account featuring affiliate links weren't obviously identifiable as ads.
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Nasty Gal Ltd
A promotion on the Nasty Gal Instagram page failed to clearly publish the winner of a competition.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following a formal investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which agree to amend or withdraw their ad without being subject to a formal ruling.
Rulings (24)