Rulings (184)
  • Aspro Atlantic Medikal Turizm Ticaret Limited Şirketi t/a AsproMED

    • Upheld
    • Social media (paid ad)
    • 27 September 2023

    A paid-for Facebook ad for cosmetic surgery abroad was irresponsible, trivialised the decision to undergo surgery, contained misleading claims about bariatic surgery and misleadingly omitted information regarding the need for pre-consultation.

  • Excite For Life Ltd t/a t/a Excite for Life

    • Upheld
    • 18 September 2024

    A website made misleading claims that CBD was suitable for consumption by children, incorrectly stated that the recommended maximum consumption of CBD per day for adults was 70 mg and made general health claims that weren't accompanied by an authorised specific health claim.

  • NothingFishy Ltd

    • Upheld
    • 18 September 2024

    A paid-for Instagram ad made claims that a food supplement could treat symptoms of Covid-19 and also made unauthorised specific health claims.

  • Sterling Wholesale Ltd t/a Moncrief

    • Upheld
    • 18 September 2024

    A website made misleading claims that all of its products were handmade in Italy, and that they had frequently been featured in top international fashion magazines.

  • Vape Life Ltd t/a CBDLife UK

    • Upheld
    • 18 September 2024

    A website made misleading claims that CBD was suitable for consumption by children and incorrectly stated that the recommended maximum consumption of CBD per day for adults was 70 mg.

  • Vodafone Ltd t/a Voxi, vodafone

    • Upheld
    • 18 September 2024

    A TV ad, paid-for X ad and website for Vodafone made unsubstantiated claims that their broadband services provided a nearly identical performance to BT's services, and that millions of BT broadband customers had already switched, or were actively considering switching, to Vodafone.

  • Femgroup Ltd t/a Feminapause

    • Upheld
    • 11 September 2024

    A paid-for Facebook ad made claims that a supplement could treat symptoms of the menopause and misleadingly implied that the supplement had been approved by the Food Standards Agency.

  • Mayborn (UK) Ltd t/a Tommee Tippee

    • Upheld
    • Social media (paid ad)
    • 04 September 2024

    A paid-for Instagram ad for a device for removing air particles from milk made unsubstantiated efficacy claims for treating colic and its symptoms.

  • CPD Regulatory Office

    • Upheld
    • Internet
    • 28 August 2024

    A website made misleading claims about being affiliated with government bodies, misleading claims to have accreditation providers that met government-approved standards, and misleadingly using organisations’ names and logos to suggest an affiliation.

  • Hike Future Ltd t/a Hike Footwear

    • Upheld
    • Social media (paid ad)
    • 28 August 2024

     Three paid-for Facebook ads made misleading claims about a money back guarantee, made medical claims for unlicensed products and featured testimonials that weren’t genuine.

  • Valterous Ltd t/a Therapie Clinic

    • Upheld
    • Internet
    • 21 August 2024

    A website and Instagram ad made misleading and unsubstantiated saving claims.   

  • Huel Ltd

    • Upheld
    • Social media (paid ad)
    • 14 August 2024

    Two paid-for Facebook ads for Huel featuring a testimonial from Steven Bartlett misleadingly omitted that he was one of the company's directors.

  • Quintain Living Ltd

    • Upheld
    • Internet (website content)
    • 14 August 2024

    A website made misleading claims about the average saving customers would make on energy costs and claimed that a package included free Wi-Fi and work from home areas, when these were just included in the package price.

  • The Edinburgh Herbal Dispensary Ltd t/a Napiers Edinburgh

    • Upheld
    • Social media (paid ad)
    • 14 August 2024

    Five TikTok ads made medicinal claims for an unlicenced product.

  • ZOE Ltd

    • Upheld
    • Social media (paid ad)
    • 14 August 2024

    A paid-for Facebook ad for Zoe featuring a testimonial from Steven Bartlett misleadingly omitted that he was an investor in the company.

  • Flow Neuroscience AB t/a Flow

    • Upheld
    • Internet
    • 07 August 2024

    An ad on Gemma Collins' Instagram account discouraged treatment for depression, a condition for which medical supervision should be sought.

  • MedTech Global LLP t/a Orthoback

    • Upheld
    • Internet
    • 07 August 2024

    A website and Facebook ad made unsubstantiated savings claims, made misleading claims about the advertiser's money-back guarantee and returns policy, and made medical claims for an unlicenced product which did not have the relevant compliance labels.   

  • Virgin Atlantic Airways Ltd t/a Virgin Atlantic

    • Upheld
    • Radio
    • 07 August 2024

    A radio ad for Virgin Atlantic included the unqualified claim "100% sustainable aviation fuel", which gave a misleading impression of the fuel's environmental impact.

  • Debenhams Brands Ltd t/a Debenhams

    • Upheld
    • Social media (paid ad)
    • 31 July 2024

    A paid-for Facebook ad for Debenhams made misleading and unsubstantiated savings claims

  • Person(s) unknown t/a Gauge B-Ready Locks, Guardian Tech Locksmith Cranleigh, ApexCraft Locksmith Frimley and Alex the Locksmith West Molesey

    • Upheld
    • Internet (website content)
    • 31 July 2024

    Four websites for locksmiths misleadingly stated that they were a local business and that they had physical premises in certain locations when this wasn’t the case.

Informally resolved (36)
  • Argos Ltd t/a Argos

    • 18 September 2024
    • Number of complaints: 1

    Topic: Appliances, electronics and machinery

  • Dell Corporation Ltd t/a Dell Computer Corporation Limited

    • 18 September 2024
    • Number of complaints: 1

    Topic: Computers, phones and telecoms

  • Jet2holidays Ltd t/a Jet2.com, Jet2 Holidays

    • 18 September 2024
    • Number of complaints: 1

    Topic: Holidays, travel and motoring

  • Digital Adventures Ltd t/a Free Bingo Genie, Strike Wild

    • 04 September 2024
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Gambling

  • Hyundai Motor UK Ltd

    • 04 September 2024
    • Number of complaints: 1

    Media: Internet (social networking)
    Topic: Holidays, travel and motoring

  • We Love Holidays Ltd t/a LoveHolidays

    • 04 September 2024
    • Number of complaints: 1

    Media: Internet (on own site)
    Topic: Holidays, travel and motoring

  • Arts1 Ltd

    • 28 August 2024
    • Number of complaints: 1

    Media: Internet

  • Quooker UK Ltd

    • 28 August 2024
    • Number of complaints: 1

    Media: Newspaper
    Topic: Claims, endorsements and testimonials

  • Vintage Trading Solutions Ltd t/a Vintage Cash Cow

    • 28 August 2024
    • Number of complaints: 1

    Topic: Gambling

  • Currys Group Ltd t/a Currys, PC World, Currys PC World, iD Mobile

    • 21 August 2024
    • Number of complaints: 0

    Media: Internet
    Topic: Appliances, electronics and machinery

  • Lintbells Ltd

    • 21 August 2024
    • Number of complaints: 0

    Media: Internet
    Topic: Food, drink and supplements

  • Purdy & Figg Ltd

    • 21 August 2024
    • Number of complaints: 0

    Media: Internet
    Topic: Home and garden

  • Shop Direct Home Shopping Ltd t/a Very, very.co.uk, Littlewoods, littlewoods.com

    • 07 August 2024
    • Number of complaints: 0

    Media: Internet
    Topic: Appliances, electronics and machinery

  • Direct Ferries Ltd t/a Direct Ferries

    • 24 July 2024
    • Number of complaints: 0

    Topic: Holidays, travel and motoring

  • Rakhee Mediratta

    • 24 July 2024
    • Number of complaints: 0

    Topic: Medicines, remedies and therapies

  • Veblen Wines Ltd

    • 24 July 2024
    • Number of complaints: 0

    Topic: Alcohol

  • Gemporia Ltd

    • 17 July 2024
    • Number of complaints: 0

  • House of Fraser Ltd

    • 17 July 2024
    • Number of complaints: 0

    Media: Email
    Topic: Pricing and charges

  • X-Clusive Competitions Ltd

    • 17 July 2024
    • Number of complaints: 0

    Media: Internet
    Topic: Gambling

  • Viabl Ltd

    • 26 June 2024
    • Number of complaints: 0

    Topic: Delivery, construction and logistics