Latest rulings

  • Kollo Health Ltd

    • Upheld
    • Social media (paid ad)
    • 22 November 2023

    A paid-for Facebook ad for liquid collagen claimed it could reduce wrinkles and cause thicker hair, which could not be substantiated, and made specific health claims which had not been authorised on the GB Register.

  • Organic Burst World SA t/a Organic Burst

    • Upheld
    • Social media (paid ad)
    • 22 November 2023

    A paid-for Facebook ad claimed that food supplement spirulina could treat vitamin B12 deficiency and therefore reverse the growth of grey hair, which breached the rules on claiming a food supplement can treat clinical vitamin deficiencies and symptoms. 

  • THG Nutrition Limited t/a My Protein

    • Upheld
    • Social media (own site)
    • 01 November 2023

    A TikTok post for a MyProtein promotion did not set out qualifying criteria for entry clearly and omitted significant conditions.

  • Just Spices GmbH

    • Upheld
    • Social media (influencer or affiliate ad)
    • 13 September 2023

    Two TikTok posts on Sevda Ela’s account which promoted Just Spices were not obviously identifiable as ads.