Rulings (44)
  • DSV Communications Ltd t/a The One Broadband

    • Upheld
    • Direct mail
    • 10 December 2025

    A direct mailing misleadingly suggested that people at a specific address had been identified as having poor broadband connectivity and speeds. Another issue about a circular was informally resolved after the advertiser amended their ad.

  • EllaOla Brands Inc t/a EllaOlla

    • Upheld
    • Social media (paid ad)
    • 10 December 2025

    A paid-for Facebook ad for a supplement retailer made claims that a food supplement could help reduce traits of autism and made medicinal claims for products that weren’t authorised by the Medicines and Healthcare products Regulatory Agency (MHRA). The ad also made unauthorised health claims, falsely implied they...

  • Get Dopa Ltd

    • Upheld
    • Social media (paid ad)
    • 10 December 2025

    A paid-for Facebook ad for a supplement brand make claims that a food supplement could prevent, treat or cure ADHD and other neurodivergent conditions. The ad also made medicinal claims for products that weren’t authorised by the Medicines and Healthcare products Regulatory Agency (MHRA) and made unauthorised spe...

  • Healthbio Ltd

    • Upheld
    • Social media (paid ad)
    • 10 December 2025

    A paid-for Facebook ad for a supplement brand made claims that a food supplement could prevent, treat or cure ADHD and made medicinal claims for products that weren’t authorised by the Medicines and Healthcare products Regulatory Agency (MHRA). The ad also made unauthorised specific health claims.

  • Impact Herbs t/a Impact Subs

    • Upheld
    • Search (paid), Social media (paid ad)
    • 10 December 2025

    A paid-for Meta ad for a prostate health supplement made claims that a food supplement could prevent, treat or cure enlarged prostate and symptoms of prostate problems. The ad also made medicinal claims for products that weren’t authorised by the Medicines and Healthcare products Regulatory Agency (MHRA).

  • JR Biomedical Ltd t/a SELFCHECK

    • Upheld
    • Search (paid)
    • 10 December 2025

    Two paid-for Google ads for a medical device company made claims that their at home Prostate-Specific Antigen (PSA) tests could make an accurate medical diagnosis of prostate problems, including prostate cancer. The ad also made claims that discouraged essential treatment for conditions for which medical supervision sh...

  • Lifelab Testing Ltd

    • Upheld
    • Search (paid), Social media (paid ad)
    • 10 December 2025

    A paid-for Facebook ad and a website ad for an at home medical testing company made claims that their at home Prostate-Specific Antigen (PSA) tests could make an accurate medical diagnosis of prostate problems, including prostate cancer. The ad also made claims that discouraged essential treatment for conditions for wh...

  • Magic Tavern Inc

    • Upheld
    • In-game (apps)
    • 10 December 2025

    Three paid-for Meta ads for a mobile app game were socially irresponsible and likely to cause serious or widespread offence, including by normalising, condoning and making light of domestic violence, abusive relationships, and bullying, by objectifying women and by presenting gender stereotypes in a way that would like...

  • Muxue Trade Limited t/a Alphacut

    • Upheld
    • Search (paid), Social media (paid ad)
    • 10 December 2025

    A paid-for Meta ad for a prostate health supplement made claims that a food supplement could prevent, treat or cure the symptoms of prostate problems and made medicinal claims for products that weren’t authorised by the Medicines and Healthcare products Regulatory Agency (MHRA).

  • Nutreance LLC t/a Top 5 Supplements

    • Upheld
    • Search (paid), Social media (paid ad)
    • 10 December 2025

    Two paid-for Google ads for a prostate health supplement made claims that a food supplement could prevent, treat or cure the symptoms of prostate problems and made medicinal claims for products that weren’t authorised by the Medicines and Healthcare products Regulatory Agency (MHRA). The ads also failed to make t...

  • Nutrisslim d o o t/a Nature’s Finest by Nutrisslim UK

    • Upheld
    • Search (paid), Social media (paid ad)
    • 10 December 2025

    Two paid-for Meta ads and a website for a prostate health supplement made claims that a food supplement could prevent, treat or cure enlarged prostate and the symptoms of prostate problems. The ads also made medicinal claims for products that weren’t authorised by the Medicines and Healthcare products Regulatory ...

  • Onecare Wellness Pte Ltd

    • Upheld
    • Social media (paid ad)
    • 10 December 2025

    A paid-for Facebook ad for a supplement brand made claims that a food supplement could help reduce traits of autism, anxiety and learning difficulties. The ad also made medicinal claims for products that weren’t authorised by the Medicines and Healthcare products Regulatory Agency (MHRA) and made unauthorised spe...

  • Pernod Ricard UK Ltd t/a Absolut

    • Not upheld
    • Poster
    • 10 December 2025

    Digital escalator panels, posters and vinyl wall displays for Absolut Vodka were unlikely to particularly appeal to under-18s.

  • Starlink Internet Services Ltd

    • Upheld
    • Website (paid ad)
    • 10 December 2025

    A banner ad for an internet provider omitted material information about a promotional price offer.

  • TAYHLI ltd t/a C.A.T.

    • Upheld
    • Search (paid)
    • 10 December 2025

    A paid-for Google ad for a nutrition clinic made claims that a food supplement could help reduce traits of autism and made medicinal claims for products that weren’t authorised by the Medicines and Healthcare products Regulatory Agency (MHRA).

  • Artscapy Ltd

    • Upheld
    • Search (paid), Website (own site)
    • 03 December 2025

    A paid-for Google ad for an art investment company failed to make clear that art investment was unregulated and that the value of investments was variable.

  • Betway Ltd

    • Upheld
    • Social media (paid ad)
    • 03 December 2025

    A paid-for Facebook ad for Betway featured Sir Lewis Hamilton, a person who had strong appeal to under-18s.

  • HER Galleries Ltd t/a Her Fine Art

    • Upheld
    • Social media (paid ad)
    • 03 December 2025

    A paid-for Facebook ad for an art investment company failed to make clear that art investment was unregulated, that the value of investments was variable and that examples of past performance weren’t necessarily a guide to the future.

  • Hartco Consultancy

    • Upheld
    • Social media (paid ad)
    • 03 December 2025

    Two paid-for Facebook ads for an art investment company failed to make clear that art investment was unregulated, that the value of investments was variable and that examples of past performance weren’t necessarily a guide to the future. The ads also featured examples of past performance that were unrepresentativ...

  • Lacoste E-commerce t/a Lacoste

    • Upheld
    • Search (paid)
    • 03 December 2025

    A paid-for Google ad for Lacoste made misleading environmental claims.

Informally resolved (50)
  • Anyvan Ltd

    • 10 December 2025
    • Number of complaints: 1

  • EE Ltd

    • 10 December 2025
    • Number of complaints: 1

  • Ecoflow Innovation UK

    • 10 December 2025
    • Number of complaints: 1

  • Edinburgh Data Recovery

    • 10 December 2025
    • Number of complaints: 1

  • High Gosforth Park Ltd

    • 10 December 2025
    • Number of complaints: 1

  • A1CO Ltd

    • 03 December 2025
    • Number of complaints: 1

  • Alliance Automotive UK Trading Groups Ltd

    • 03 December 2025
    • Number of complaints: 1

  • BrewDog plc

    • 03 December 2025
    • Number of complaints: 1

  • California Department of Public Health

    • 03 December 2025
    • Number of complaints: 1

  • Chelsea Life Jacket Ltd

    • 03 December 2025
    • Number of complaints: 1

  • Grosvenor Central Ltd

    • 03 December 2025
    • Number of complaints: 1

  • Nashi Drinks Ltd

    • 03 December 2025
    • Number of complaints: 1

  • Perrin Et Fils SAS

    • 03 December 2025
    • Number of complaints: 1

  • South Western Railway Ltd

    • 03 December 2025
    • Number of complaints: 1

  • Tesco Stores Ltd

    • 03 December 2025
    • Number of complaints: 1

  • Tom Povey

    • 03 December 2025
    • Number of complaints: 1

  • TopCashback Ltd

    • 03 December 2025
    • Number of complaints: 1

  • Awaze Vacation Rentals Ltd

    • 26 November 2025
    • Number of complaints: 1

  • Cannaray Brands Ltd

    • 26 November 2025
    • Number of complaints: 1

  • Caoímhe McG

    • 26 November 2025
    • Number of complaints: 1