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CB Payments Ltd t/a Coinbase
A video on demand ad and three posters for Coinbase, a cryptocurrency trading platform, irresponsibly trivialised the risks of cryptocurrency investment and implied it was a solution to financial concerns associated with the cost of living.
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Dreame International Hong Kong Ltd t/a Stary PTE Ltd
Two in-app ads for a romantic fiction app were socially irresponsible and likely to cause serious and widespread offence including by trivialising or condoning violence against women and girls and featuring sexually explicit content. The ads also were irresponsibly targeted.
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GJF Baron Nobilis Services Co. Ltd t/a Noble Titles
A webpage for a title purchasing website misleadingly implied that the public could purchase a legal or officially recognised title through their service.
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Mamedica Ltd
A website for a medical cannabis clinic made misleading price comparison claims, failed to make the basis of comparisons with competitors clear and didn’t ensure that people would be able to verify comparative claims.
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Manchester Fertility Services Ltd t/a Egg Donors UK
Two paid-for Facebook ads for Egg Donors UK trivialised the decision to donate eggs by emphasising the financial compensation.
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TUI UK Ltd
A holiday listing featured on the TUI website misleadingly advertised prices that weren’t available to the public.
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Whitworths Ltd
An Instagram carousel post for WhitworthsUK misleadingly implied that a product counted toward the Government’s recommended “five a day” portions of fruit and vegetables and made unauthorised comparative nutrition claims.
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easyJet Airline Co Ltd
A webpage for easyJet used “from” price claims which misleadingly implied that large cabin bags were available at the advertised price across a significant proportion of their flights.
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Byrokko
A paid for Facebook ad for a tanning accelerator misleadingly and irresponsibly implied that the use of sunbeds was safe, and that using their product during sunbed use could help people achieve a tan quickly and safely.
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JD Tanning UK Ltd
Two paid-for Meta ads for a sunbed hire company misleadingly and irresponsibly claimed that sunbed use offered health benefits and that the use of sunbeds was safe. The ads also discouraged essential treatment for conditions for which medical supervision should be sought, including psoriasis.
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SFJ Group Ltd t/a SunShine Co
A paid-for Google search ad for a tanning studio was socially irresponsible and misleading by suggesting that tanning could be obtained safely.
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Tanbox Towcester Ltd
A paid-for Facebook ad for a tanning studio misleadingly and irresponsibly claimed that sunbed use offered health benefits and that the use of sunbeds was healthy. The ad also discouraged essential treatment for conditions for which medical supervision should be sought, including seasonal affective disorder (SAD).
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The Sun Company (Horsham) Ltd t/a The Sun Company
A paid-for Instagram ad for a tanning studio was socially irresponsible and misleading by suggesting that tanning could be obtained safely.
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Whiskey & Wealth Club Ltd
A paid-for Facebook ad, landing page and website for a whiskey cask investment company made misleading claims about investment returns. The ad also failed to make clear that cask whiskey investments were unregulated and that the value of investments was variable.
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Adamans Group Ltd
A website page for a jeweller misleadingly gave the impression that products were included in a promotional offer and failed to make clear which products were included in the offer.
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Dean Harrison
Three paid-for Google search listings and three websites for an accident claims management company falsely implied that they were acting for purposes outside their business by implying they were a car insurance provider and didn’t make their commercial intent clear.
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Freedom Debt Ltd
Two paid-for Google search listings and two websites for an accident claims management company falsely implied that they were acting for purposes outside their business by implying they were a car insurance provider and didn’t make their commercial intent clear.
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Person(s) unknown
A paid-for Google search ad and a website landing page for an accident management company falsely implied that they were acting for purposes outside their business by implying they were a car insurance provider and didn’t make their commercial intent clear.
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Vodafone Ltd
Six ads for Vodafone were misleading by making an implied comparative claim without objectively comparing one or more specific verifiable features.
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Abellio ScotRail Ltd t/a ScotRail
A website for ScotRail misleadingly claimed that they offered the cheapest ticket prices.
Rulings
Our rulings are published every Wednesday and set out on the public record how, following a formal investigation, the advertising rules apply and where we draw the line in judging whether an ad has broken the rules. We also publish a list of companies and organisations which agree to amend or withdraw their ad without being subject to a formal ruling.
Rulings (285)

